Purina Pro Plan Diets (terms and uses)

DRM

Dermatological

EN

Gastroenteric

OM

Overweight Management

EL

Elemental

HA

Hydrolyzed

JM

Joint Mobility

NC

NeuroCare

CN

Critical Nutrition

DH

Dental Health

CC

Calming Care

NF

Kidney Function

UR

Urinary Ox/St

What are the most common cause of Allergic Dermatitis?

Flea Allergy, Atopy, Food Allergy

Flea Allergy

Allergy to flea saliva

Atopy

Environmental/Inhalant allergy

Food Allergy

Caused by an intact protein in the diet

Adverse Food Reactions

Clinical signs resulting from consumption of a food that would normally be harmless

Most common food allergens for dogs

Beef, dairy, chicken, fish

Most common allergens in cats

Beef, fish, chicken, wheat

Elimination diet trial

The diagnostic option of choice to figure out a food allergy

Novel Protein Diet

The Traditional Elimination Diet

Polypeptides

When proteins are hydrolyzed, they are broken into smaller components called:

HA Hydrolyzed Canine Formulas Dietary Characteristics

• Hydrolyzed Protein sources to reduce the risk of allergic reaction

• Single low allergen carbohydrate sources

Contains medium chain triglycerides

• Highly digestible to promote optimal nutrient absorption (dry)

• Omega 6 fatty acids, vitamins A, and zinc to maintain and protect the skin barrier

• HA Canine Chicken and Salmon indicated for growth

HA Hydrolyzed Canine Formulas uses (medical indications)

Elimination diet trial

Food-allergic dermatitis

GI conditions

Hyperlipidemia

Hepatic encephalopathy

History of urate urolithiasis

HA Hydrolyzed Feline Formula Diet Characteristics

Hydrolyzed Protein Sources to reduce the risk of allergic reaction

Single low allergen carbohydrate sources Contains medium

Highly digestible formula to promote optimal nutrient absorption

Omega-6 fatty acids, vitamins A, zinc to maintain and protect the skin barrier

HA Hydrolyzed Feline Formulas uses (indication)

Elimination diet trial

Food-allergic dermatitis

GI conditions

Gentle Snackers Hydrolyzed Low Fat Canine Treats

Theraputic multifunctional treat developed for dogs who need a hydrolyzed option and/or a low-fat treat for a weight loss/maintenance program

Formulated with a single, hydrolyzed protein source

Low fat and easily digested

Gentle Snackers Hydrolyzed Low Fat Canine Treats uses (Medical Indications)

Adverse food reactions

Sensitive gastrointestinal tracts

Weight loss or maintenance program

Healthy dogs on a maintenance diet

EL is an:

Amino Acid based diet

EL Elemental Canine Formulas Dietary Characteristics

Formulated with purified amino acids to support dermatological and gastrointestinal health in dogs with adverse food reactions

Low allergen carbohydrate source

Limited fat to aid digestion for dogs with compromised GI tracts

Contains Medium-chain Triglycerides

Complete and balanced nutrition for growth and maintenance

EL Elemental Canine Formulas uses (indications)

Elimination Diet Trial

Inflammatory bowel disease

Idiopathic chronic enteropathy

Protein-losing enteropathy

Short Bowel Syndrome

DRM Naturals Canine Characteristics

Higher Levels of Omega 3 Fatty Acids

Omega 6 fatty acids, vitamins A, and Zinc

Antioxidant vitamins A and E

Approved for growth and maintenance

DRM Naturals Canine uses (indications)

Atopic dermatitis

Prutitus

Flea Allergy Dermatitis

Other inflammatory skin conditions

Veterinary Supplements Skin Care Multi-Active Blend

Collagen, EPA+DHA, Vitamin E, and zinc support skin health and dogs with severe skin

Contains Omega-6 and Omega-3 fatty acids that help maintain the skins natural protective barrier to support dogs with sensitive skin

Vitamin E, Antioxidant, and zinc promote a strong immune system

Microbiota is:

A diverse combination of microrganisms living in the gastrointestinal tract of mammals

Microbiome consists of:

The members of a microbiota and their “theatre of activity”

Probiotics

Live microorganisms that confer a health benefit on the host- are a tool to help support a healthy microbiome

Dietary supplements are

Products that are taken by mouth that contain a “dietary ingredient” intended to supplement the diet

BL999 stands for

Bifidobacterium Longum

Underlying factors of anxiety

Genetic predisposition, environmental and early experiences, stimuli

Calming Care Probiotic Supplement uses (indications)

Canine/Feline anxiety, fear, and stress

Calming Care Probiotic Supplement Claims

• Proprietary use of BL999 to help maintain calm behavior

• Helps cope with external stressors

• Helps maintain positive cardiac activity during stressful events

• Helps promote positive behaviors in cats

• Helps blunt cortisol

• Excellent palatablility

EN Gastroenteric Canine Formula Key Benefits

• Highly digestible (dietary fat)

• Digestive health (prebiotic figer)

• Immune health (colostrum)

Digestibility

The % of food taken into the digestive tract that is digested and absorbed into the body.

Benefits of highly digestible diet

• Maximize nutrient absorption

• Minimize stool production

• Reduce osmotic diarrhea and gas

Roles of fat

• Increased palatability

• Essential fatty acids

• Energy

Prebiotics are

Non digestible carbohydrates

EN Gastroenteric Canine Formula Diet characteristics

• Contains MCT as a source of fat

• Select prebiotic fiber supports GI Microbiome

• Colostrum helps stabilize intestinal microflora

• High in antioxidant vitamins A and E to support a healthy immune system

• Approved for growth and maintenance

EN Gastroenteric Canine Formula medical indications

• Vomiting and diarrhea

• Gastritis and enteritis

• Malabsorption and maldigestion

• Pancreatitis

• Exocrine pancreatic insufficiency

• Inflammatory bowel disease

• Hepatic disease not associated with encephalopathy

EN Gastroenteric Naturals

For pet owners looking for a NATURAL option to help support GI issues.

Added vitamins and minerals

Formulated without Corn or Wheat

Formulated without added artificial colors or flavors