Communication (Yuki et al)

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Last updated 2:39 PM on 3/3/26
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9 Terms

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Aims of Yuki et al

To investigate whether emotions are using a focus on the eyes or mouth

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Sample of Yuki et al

118 American student volunteers and 95 Japanese students

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Procedure of Yuki et al

The participants were show computer emoticons. They were instructed to complete a questionnaire to rate the expressions of emoticons

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Results of Yuki et al

Japanese participants have high rating to faces with happy eyes

American participants gave highest ratings when mouths were happy

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Sample Experiment 2

87 American students and 89 Japanese students

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Procedure 2 of Yuki et al

Photographs were edited to show happy eyes or happy mouth. Participants were shown 60 pictures

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Results of experiment 2

They were the same

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Strengths of Yuki et al

Standardised procedure

Large sample

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Weaknesses of Yuki et al

Low ecological validity

Reductionist

Low generalisability