Univariate Categorical Measures (Frequency Analysis)

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Last updated 1:02 AM on 4/29/26
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11 Terms

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frequency analysis

counting how many cases fall into each category.

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types of percentage

percent, valid percent, and cumulative

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Percent

uses total sample (including missing cases)

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Valid percent (most important) 

  • Based only on people who actually answered 

→ this what you usually report 


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Cumulative percent (only for ordered data)

  • “what % of people are at this level of below"?”

  • it adds categories progressively from the lowest up to the selected level.

  • Cumulative percent = you are adding the previous percentages step by step down the list.

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Before conducting any other type of analysis, a researcher should typically:

run frequency analyses for all variables

That’s a standard first step because it helps you detect missing data, errors, distributions, and outliers before doing more complex analysis.

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univariate analysis

analysis of one variable in isolation.

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A researcher reports that “177 out of 222 respondents were female.”

Which statement is most accurate?

A - This is a valid percent
B - This is a cumulative percent
C - This is raw frequency information
D - This is a confidence interval

C - This is raw frequency information

Why:

“177 out of 222” is just a count (frequency) and total sample size. It has not been converted into a percentage yet.

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Multivariate analysis

when you analyze three or more variables at the same time to understand relationships among them.

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bivariate analysis

analyzing relationship between two variables

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Which of the following best describes why researchers run frequency analyses on all variables before other analyses?

A - To immediately test hypotheses
B - To identify missing data, errors, and unusual values
C - To compute regression coefficients
D - To calculate population parameters exactly

To identify missing data, errors, and unusual values