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Causal inference
an inference about which factors may be responsible for causing a particular effect on something
causal factor
the something we will do that may have an effect
outcome factor
the thing that will be affected
causal graphs
a graphic depiction of the relationship between a causal and outcome factor
observed outcome
what actually happened in the real world world
counterfactual question
what would’ve happened in a parallel universe. Presented as what if questions
treatment observations
observations that were exposed to some causal factor
control observations
observations that are very similar to treatments observations but weren't exposed to the causal factor
Baseline characteristics
attributes that we think might be related to the outcome we’re studying
controlling
act of taking steps to ensure the baseline characteristics for some factors are the same between the control & treatment observations
matching
the process of finding suitable control observations to compare treatment observations. Considered an explicit control
treatment effect
the best guess as to how much an effect a causal factor has on an outcome factor
internal validity
the degree to which the study’s design supports making a causal inference. Depends on the extent to which the control observations are like the treatment observations
causal bias
a study has poor internal validity. Depends on the extent to which the control and treatment observations are alike
case control study
individual control observations are matched to each individual “treatment” observations
average treatment effect
treatment observations - control observations. Can be used to calculate treatment effect size with ATE/SD.
cohort control
an entire group of control observations are matched to the group of “treatment” observations based on aggregate characteristics
confounding
a difference in baseline characteristics between the treatment & control observations
confounding bias
prevent us from making valid inferences based on the study’s result
frequency & relative frequency data relationships
use for categorical data
Calculate — for percents and frequencies
absolute difference & relative difference
find the — for two quantitative attributes
correlation
relationship between casual and confounder factors
signifies a difference in baseline characteristics
relationships between outcome and confounder factors
signifies a relationships a relationship with the outcome factor
moderator
considers whether the ATE will be different for different groups of observations. ATE between groups will help detect if something is a moderating factor
random assignment
uses a random process to determine which observation receives a treatment and serves an implicit control b/c it doesn’t guarantee similarity between groups
matched pairs
two observations are matched based on the important baseline characteristics, one observation is randomly assigned to the treatment and the other is assigned to the control
block randomization
an entire group of similar people are matched and blocked together within each block
randomized controlled study
when a study does not block based on baseline characteristics but still randomly assigns observations a treatment or control group
sampling
the act of selecting observations from which to collect data. Selected observations = the sample
population of interest
all the observations that we’re interested in studying. Sample of observations is selected form this
parameters
characteristics about an entire population of interest
sample statistic
computes averages for a sample
generalization inference
using a sample statistic to determine the value of a parameter. Used to describe an entire POI but only have a sample of the POI
estimate
the value we use as a stand-in for the parameter
external validity
the degree to which a sampling strategy supports making a generalization inference. Depends on how similar the observations in the sample are to the POI
representativeness
the extent to which the observations in the sample are similar to the observations in the POI
sample mean = value of parameter
sample is representative of the entire population
sample bias
prevent us from making a general inference
inclusion criteria
the way in which statisticians define the POI by specifying this
volunteer/convenience sampling
sample strategy in which you make a survey/study available to some or all respondents who meet the inclusion criteria
probability sampling
all eligible observations are assigned a non-zero probability to be included in the sample & then some observations are selected using a random process
strata
similar groups in the POI
quota sampling
strategy in which you have specific limits for a specific strata. Also called volunteer sampling with strata
stratified random sample
probability sampling w/ strata
multi-stage sample
the sample is selected in stages with random sampling used at each stage
survey response
the study of how & why individuals choose to respond to surveys
social exchange theory
in exchange for giving their data, respondents should get something in return
survey incentive
the act of offering something in return for a respondent providing their data. Reduces non-response, constitute an ethical return
non-response
when a respondent selected for the sample chooses not to respond to the survey either to specific questions or the entirety of the survey. Interferes with the ability to make generalizations
stratification and random assignment have the — external validity
highest
blocking and random assignment have the — internal validity
highest