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Cognition
mental processes involved in thinking, knowing, remembering, and problem solving
Perception
the process of interpreting sensory information to understand the environment
Bottom-up processing
perception that starts with sensory input from the environment
Top-down processing
perception guided by prior knowledge, expectations, and context
Difference between bottom-up and top-down
bottom-up begins with the stimulus while top-down uses prior knowledge to interpret it
Gestalt principles
rules the brain uses to organize sensory input into meaningful patterns
Proximity
objects close together are perceived as a group
Similarity
objects that look alike are grouped together
Continuity
we prefer smooth, continuous patterns rather than broken ones
Closure
we fill in missing parts to see a complete object
Figure-ground
separating an object (figure) from its background (ground)
Attention
the ability to focus on certain stimuli while ignoring others
Selective attention
focusing on one stimulus while filtering out others
Divided attention
trying to focus on more than one task at the same time
Limited capacity of attention
the brain can only handle a limited amount of information at once
Cocktail party effect
ability to focus on one conversation while still noticing important information like your name
Inattentional blindness
failing to notice something visible because attention is focused elsewhere
Change blindness
failing to notice a change in the environment
Stroop effect
slower and less accurate responses when word meaning conflicts with ink color
Stroop task
name the ink color while ignoring the word itself
Stroop independent variable
whether the word and color match (congruent vs incongruent)
Stroop dependent variable
reaction time and accuracy
Stroop result
people are slower and make more errors when the word and color do not match
Stroop conclusion
automatic reading interferes with controlled color naming
Automatic processing
fast and effortless processing that happens without conscious control
Controlled processing
slow and effortful processing that requires attention
Modal model of memory
memory system with three parts—sensory memory, short-term memory, and long-term memory
Modal model representation
information is stored in separate memory systems
Modal model process
information moves from sensory memory to short-term memory and then to long-term memory through rehearsal
Sensory memory
very brief storage of sensory information
Sperling experiment task
participants briefly saw a grid of letters and tried to recall them
Sperling independent variable
type of report (whole, partial, or delayed partial)
Sperling dependent variable
number of letters correctly recalled
Sperling result
participants recalled more letters in the partial report but performance dropped with delay
Sperling conclusion
sensory memory has a large capacity but lasts only a short time
Whole report
recalling all items, usually with low accuracy
Partial report
recalling a subset of items, showing higher accuracy
Delayed partial report
recall decreases when there is a delay, showing rapid memory decay
Short-term memory
temporary storage system with limited capacity and duration
STM capacity
about 7 plus or minus 2 items
Chunking
grouping information into meaningful units to improve memory
Chase and Simon task
chess players recalled board positions
Chase and Simon result
experts remembered meaningful patterns better than random ones
Chase and Simon conclusion
chunking improves memory performance
STM duration
about 15 to 30 seconds without rehearsal
Peterson and Peterson task
memorize letters while counting backward
Peterson independent variable
length of delay
Peterson dependent variable
recall accuracy
Peterson result
recall decreased as delay increased
Peterson conclusion
short-term memory fades quickly without rehearsal
Waugh and Norman task
recall numbers from a sequence
Waugh and Norman independent variable
number of items between presentation and recall
Waugh and Norman dependent variable
recall accuracy
Waugh and Norman result
forgetting increased with more interfering items
Waugh and Norman conclusion
forgetting is mainly due to interference, not time
Working memory model
system for temporarily storing and using information
Working memory representation
includes central executive, phonological loop, and visuospatial sketchpad
Working memory process
central executive directs attention and manages the subsystems
Central executive
controls attention and coordinates tasks
Phonological loop
handles verbal and auditory information
Word length effect
shorter words are easier to remember than longer words
Articulatory suppression
repeating sounds interferes with remembering verbal information
Visuospatial sketchpad
handles visual and spatial information
Long-term memory
relatively permanent storage of information
Implicit memory
memory that influences behavior without conscious awareness
Procedural memory
memory for skills and actions
Priming
prior exposure to a stimulus affects later responses
Explicit memory
conscious recall of information
Semantic memory
memory for facts and general knowledge
Episodic memory
memory for personal experiences
Serial position curve
pattern showing better recall for items at the beginning and end of a list
Murdock task
participants recalled words from a list
Murdock dependent variable
number of words recalled based on position
Murdock result
better recall for first and last items
Primacy effect
better recall of early items due to rehearsal into long-term memory
Recency effect
better recall of recent items still in short-term memory
Encoding
process of getting information into memory
Elaboration
linking new information to existing knowledge
Levels of processing
deeper processing leads to better memory
Craik and Tulving task
participants processed words at shallow or deep levels
Craik and Tulving result
deeper processing led to better recall
Self-reference effect
information related to yourself is remembered better
Organization
arranging information into structured groups to improve memory
Retrieval
accessing stored information
Encoding specificity
memory is better when the context at encoding matches retrieval
Mantyla task
participants created their own cues for words
Mantyla result
self-generated cues improved recall
Fisher and Craik task
recall based on depth of processing
Fisher and Craik result
deeper processing improved recall
Context-dependent memory
memory improves when learning and recall occur in the same environment
Godden and Baddeley task
divers learned words underwater or on land
Godden and Baddeley result
recall was better in the same environment
Spacing effect
studying over time leads to better long-term memory than cramming
Confidence vs accuracy
confidence in memory does not always mean it is correct
Misinformation effect
misleading information can change a person's memory
Loftus task
participants watched an accident and answered questions with different wording
Loftus independent variable
wording of the question
Loftus dependent variable
memory report and speed estimates
Loftus result
stronger wording led to higher speed estimates and false memories
Loftus conclusion
memory is reconstructive and can be influenced by wording