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Practice flashcards covering ICT project planning, requirements gathering, audience profiling, and progress reporting based on the provided lecture notes.
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Project requirements
Features, functions, and tasks that must be accomplished to succeed in an ICT project.
Project scope
Details of the work needed to be delivered on time and within budget.
Project scope statement
A document that defines every goal, objective, deliverable, acceptance criterion, project constraint, and exclusion to ensure exact goals and deadlines are met.
Description
An element of a scope statement that provides a concise and direct overview of the project.
Deliverables
The key features or outcomes produced to meet objectives, such as a budget, progress report, proposal, or design drawing.
Acceptance Criteria
A specific set of conditions to achieve before completing a project, such as reaching at least 50 viewers or 15 shares.
Constraints
A set of limitations or risks of the project, typically involving time, money, and scope.
Triple constraints
The combination of time, money, and scope in project management.
Exclusions
A set of expectations that people might assume are included in the project scope but are specifically not included.
Brainstorming
A strategy to generate several ideas for a task by grouping people to discuss and eventually eliminate the least helpful ideas.
Nominal Group Technique
A structured method where a problem is identified, solutions are generated silently, and ideas are prioritized through voting or ranking.
Delphi Technique
A method that collects group opinions through multiple rounds of questions and facilitators align responses until consensus is reached.
Audience profiling
The process of acquiring data and segmenting it into groups with similar behaviors to create personalized campaigns.
Questionnaire
A group-administered survey form used to generate fast responses through a structured sequence of questions.
Interview
A personal survey form where the interviewer works directly with the respondent and can ask follow-up questions.
Segmentation
The first stage of audience profiling which divides the audience into demographics based on age, psychographics, location, gender, income, or ethnicity.
Messaging
Developing trust and tailored content based on the audience's needs and wants to establish meaningful relationships.
Engagement
The process of understanding where and when the audience stops interacting with a project to allow for retargeting.
Measurement
Quantifying and qualifying the reach of a project to fine-tune future success.
Target Audience Profile
A detailed breakdown of the specific type of audience marketing efforts should reach, often using audience personas.
Psychographics
Vital data including a person's interests, attitude, and personality traits that impact how they perceive a project.
Progress report
A document providing updates about a project, including successes, drawbacks, challenges, and recommendations.
Tone
A factor in progress reports requiring honest communication, clear breakdowns, and the avoidance of defensive language.
Subject Line
A content element of a progress report that includes the project name and the date.
Introduction
A section of a progress report containing the project title, date, participant contact information, and a summary of project status.
Body
The section of a progress report detailing costs, work completed, task schedules, complications, and supporting charts or tables.
Conclusion
The summary part of a progress report describing reasons for delays, adjustments, and recommendations for next steps.