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1. Why Ethics Matter
Journalism’s core mission = reporting truth.
Because journalists shape public opinion, morality and responsibility are essential.
Ethics ensure credibility, fairness, and respect for democratic values.
2. Duties of a Journalist
Be clear and straightforward in reporting.
Emphasize duty and responsibility.
Avoid exploiting media freedoms in a democracy.
Behave according to law and cultural norms.
3. Core Ethical Principles
Truth: Always seek and report facts accurately.
Honesty & Fairness: Courage in gathering and interpreting information.
Independence: Avoid associations or activities that compromise integrity.
Objectivity: Present balanced views.
Privacy: Respect individuals’ rights.
Freedom of Expression: Uphold democratic ideals.
4. Challenges & Misuse
Ethics can be used as a tool of control:
Governments censor media.
Owners use press for power and wealth.
Consumers pressure journalists through complaints.
These pressures risk undermining journalism’s watchdog role.
5. Unethical Practices (to avoid)
Propaganda
Sexism, racism, homophobia
Personal unjustified attacks
Deception and betrayal of confidences
Invasion of privacy
👉 All of these stray from journalism’s primary purpose: gathering and reporting news truthfully.
1. What Journalism Means
Definition: Journalism is a profession where journalists investigate and report events, issues, and trends to inform the public.
Role: Keeps society aware of what’s happening locally and globally.
Mediums:
Broadcast → TV, Radio
Web Journalism → Online platforms, social media
Print Journalism → Newspapers, magazines
Academic Scope: Combines humanities, social sciences, business studies, and practical training.
Career Outlook: Bright future for students interested in communication, media, and public affairs.
2. Skills Required for Journalists
A journalist must have strong communication skills (oral + written).
The Skills
Listening
Understand information correctly to avoid misreporting.
Example: Mishearing a quote can distort the entire story.
Observation
Notice details in events and surroundings.
Example: Observing crowd reactions at a protest adds depth to reporting.
Right Choices
Select relevant information; not everything is newsworthy.
Example: Choosing facts that matter to the public interest.
Public Relations
Build healthy relationships without overdoing it.
Example: Maintaining trust with sources while staying objective.
Interest in Current Affairs
Stay updated on politics, economics, culture, and global events.
Clear Speaking Ability
Present information confidently and understandably.
Concise, Objective Writing
Write accurate, easy-to-understand reports.
Example: News articles should be factual, not opinionated.
Lively Interest in People, Places, Events
Curiosity drives good stories.
Work Under Pressure
Meet deadlines despite stress.
Example: Reporting breaking news within minutes.