EPF Unit 4 Vocabs

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Last updated 9:43 PM on 4/16/26
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24 Terms

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Authority Bias

The tendency to attribute greater accuracy to the opinion of an authority figure (unrelated to its content) and be more influenced by that opinion

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Bond

A security in which the investor loans money to a company or government, which then pays regular interest to the bondholder and returns the principal on the bond's maturity date

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Brokerage Account

An account that lets individual investors trade stocks, bonds, mutual funds, and other investments

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Capital Gain

Profit from the sale of an asset, such as a stock or a bond, calculated by subtracting the price you initially paid from the price you then sold it for

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Comparison Shopping

The process of comparing various factors for a product or service before making a purchasing decision

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Confirmshaming

A dark pattern where the option to decline an offer is worded to shame the user into compliance

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Diversification

The practice of investing in a large variety of stocks, bonds, and/or funds as a way to reduce your overall risk

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Dividend

Money from the profits of a company that is paid out to its shareholders, typically on a quarterly basis

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Federal Trade Commission (FTC)

A government organization whose role is to protect consumers and competition by preventing anti-competitive, deceptive, and unfair business practices through law enforcement, advocacy, and education

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Exchange-Traded Fund (ETF)

A collection of stocks and/or bonds that are traded on securities exchanges. Unlike mutual funds, they can be traded throughout the day like an individual stock.

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Influencer

A person who is able to generate interest in something (such as a consumer product) by posting about it on social media

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Identity Theft

When someone steals your personal information to commit fraud such as applying for credit, filing taxes, or obtaining medical services

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Index Fund

A low-fee portfolio of stocks chosen to track or mimic a stock market index, thereby removing the human element of investing because no one is choosing the individual stocks

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Mutual Fund

A collection of stocks and/or bonds combined into one fund which will be traded as a unit, typically chosen and actively managed by an "expert" in exchange for a fee from each investor

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Philanthropy

Actions that promote the well-being of others, often through monetary donations

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Phishing Scam

A type of scam in which personal information is requested, typically through an illegitimate email

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Portfolio

A collection of financial investments like stocks, bonds, commodities, cash, and cash equivalents, including mutual funds and ETFs

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Rule Of 72

A popular trick to find out how many years it will take your money to double depending on what interest rate you are receiving

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Pyramid Scheme

An illicit business model where profits are based on the investor's ability to recruit other individuals who are enrolled to make payments to their recruiters. Generally, neither a product or service is delivered.

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Rate Of Return

The ratio of money gained or lost on an investment relative to the amount of money invested; also known as return on investment (ROI)

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Roth IRA

An individual retirement account that allows a person to set aside after-tax income up to a specified amount each year

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Scarcity Bias

The tendency to assume things that are scarce are valuable and things that are abundant are not

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Social Proof Bias

The tendency to behave in a particular way because others are doing so

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S&P 500

An index of 500