types of data

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13 Terms

1
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Sociologists use a wide variety of different methods and sources to obtain data information and evidence about society.

What 2 categories are these data classified into

  • Primary and secondary sources of data.

  • Quantitative and qualitative data.

2
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Primary and secondary sources of data- primary

what is primary data

Primary and secondary sources of data- primary

information collected by sociologists themselves for their own purposes. These purposes may be to obtain a first-hand 'picture' of a group or society, or to test a hypothesis (an untested theory).

3
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Primary and secondary sources of data- primary

what are 3 methods for gathering primary data

Methods for gathering primary data include:

  • Social surveys: these involve asking people questions in a written questionnaire or an interview.

  • Participant observation: the sociologist joins in with the activities of the group he or she is studying.

  • Experiments: sociologists rarely use laboratory experiments, but they sometimes use field experiments and the comparative method

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Primary and secondary sources of data- primary

what is an advantage and a disadvantage of primary data

Primary and secondary sources of data- primary

✓- A advantage of using primary data is that sociologists may be able to gather precisely the information they need to test their hypotheses.

☓- However, doing so can often be costly and time consuming.

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Primary and secondary sources of data- secondary

what is secondary data

Primary and secondary sources of data- secondary

is information that has been collected or created by someone else for their own purposes, but which the sociologist can then use.

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Primary and secondary sources of data- secondary

what are 2 methods for gathering secondary data

Sources of secondary data include:

  • Official statistics produced by government on a wide range of issues, such as education, crime, and other statistics produced by charities, businesses, churches and other organisations.

  • Documents such as letters, emails, diaries, photographs, official reports, novels, newspapers, the internet and television broadcasts.

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Primary and secondary sources of data- secondary

what is an advantage and a disadvantage of secondary data

✓- a quick and cheap way of doing research, since someone else has already produced the information.

☓- However, those who produce it may not be interested in the same questions as sociologists, and so secondary sources may not provide exactly the information that sociologists need.

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Quantitative and qualitative data - quantitative

what is quantitative data

refers to information in a numerical form

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Quantitative and qualitative data - quantitative

what are 2 examples of quantitative data :

Quantitative and qualitative data - quantitative

Examples of quantitative data include :

  • official statistics on how many girls passed five or more GCSEs,

  • Similarly, information collected by opinion polls and market research surveys often comes in the form of quantitative data

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Quantitative and qualitative data - quantitative

what is an advantage and a disadvantage of quantitative data

✓- Advantages of using quantitative data:

  • Can identify patterns and trends.

  • Easy to compare and replicate.

☓-Disadvantages of using quantitative data:

  • Lacks depth and detail.

  • May miss meanings and experiences.

  • Can be affected by researcher bias in design.

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Quantitative and qualitative data - qualitative

what is qualitative data

Qualitative data is non-numerical data that explores meanings, feelings, and experiences.

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Quantitative and qualitative data - qualitative

what are 2 examples of qualitative data :

Quantitative and qualitative data - qualitative

Examples of qualitative data include :

  • Questionnaires or surveys

  • In-depth interviews - probe deeply into a person's views can give an insight into what it is like to be in that person's shoes. Shows people's feelings and experiences.

13
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Quantitative and qualitative data - qualitative

what is an advantage and a disadvantage of qualitative data

✓-Advantages of using qualitative data:

  • Provides depth and insight.

  • Captures meanings and experiences.

☓- Disadvantages of using qualitative data:

  • Harder to generalise.

  • Time-consuming and less reliable.