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cognitive psychology
study of the mind and mental processes
Donders (1868)
reaction time & mental processes
included simple reaction time (single stimuli with either the presence of absence of it, pressed a button in response) and choice reaction time (2+ stimuli and a specific button was to be pressed based on what light came on)
Model: Stimulus → mental response → behavioral response
Wundt (1879)
Structuralism
Main method was analytical introspection (observers described their sensory experiences under controlled conditions in response to a stimulus)
Flaw was that the results were subjective & difficult to replicate
Ebbinghaus (1885)
Savings method
higher savings = greater memory
Forgetting curve
most forgetting happens quickly and then tapers off
limitation was that he only tested it on himself
Nonsense syllables to test
does not accurately represent how memory is used day-to-day
Watson (1920)
Behaviorism
The only focus was on direct, observable behavior
Rejected analytic introspection
Results varied widely
Focused on invisible inner processes that are hard to accurately test & prove
Little Albert experiment
used classical conditioning
learned that emotional responses could be conditioned
Skinner (1930)
Behaviorism
Argued that children learn language through operant conditioning and imitation
Behavior is shaped by its consequences
Skinner’s Box
animals (rats) press levers for food reward
Tolman (1930’s)
Rats & maze
Cognitive Map
evidence of latent learning & internal representation
Behaviorism cannot explain these behaviors
Chomsky (1959)
Language is an innate process that children are born with
argued that children produce sentences they have never heard, say incorrect things, and have never been rewarded
Digital Computer
provided a metaphor for human cognition
Model: Input → Processing → Output
Input: takes in information from the environment
Processing: processes the information internally
Output: produces a behavioral response
Cherry’s Attention Model (1953)
dichotic listening studies demonstrated selective attention
behaviorism could not explain this
Dartmouth & MIT Conference (1956)
cited as the start of cognitive science
Broadbent’s Flow Diagram (1958)
modeled what happens when a person directs attention to one stimulus
Model: Input → Filter → Detector → To Memory
Sensory Memory (Atkinson & Shriffin)
very brief storage that holds unprocessed sensory information for less than one second
separate stores exist for different senses
Iconic = vision, echoic = hearing
Short Term Memory (Atkinson & Shiffrin)
holds a small amount of information for about 15-30 seconds without rehearsal
Long Term Memory (Atkinson & Shiffrin)
relatively permanent storage with a very large capacity
Tulving (1972)
broke down Atkinson & Shiffrin’s long-term memory into three main components
Episodic Memory
personal experiences and life events
Semantic Memory
facts and general knowledge
Procedural Memory
physical actions and skills
Nerve Net
early theory that suggested that the nervous system is like a connected highway system
Neuron Doctrine
Ramon y Cajal
contradicted nerve net
suggested that the nervous system is made up of individual cells (neurons) and is NOT continuous
signals are passed between synapses among the neurons
Golgi Staining Technique
technique developed to identify & label individual neurons
supported the neuron doctrine
cell body
contains nucleus
dendrites
receive incoming signals
axon
carries signals outward to other neurons
receptors
specialized neurons that detect information from the environment
brain neurons
receive input from other neurons
action potential
electrical signal traveling down the axon
based on the stimulus, the size stays the same but the firing rate changes
Weak stimulus → slow firing, strong stimulus → fast firing
when action potential reaches the end of the axon, it releases neurotransmitters into the synapse, to then pass along the signal
frontal lobe
planning, decision-making, speech production
contains motor cortex
parietal lobe
touch, tactile processing, spatial processing
contains the somatosensory cortex
dorsal (where/how) pathway!
temporal lobe
hearing, comprehension, object recognition
contains the Fusiform Face Area (FFA)
part of ventral (what) pathway!
occipital lobe
primary visual processing
contains visual cortex
starting point for both ventral & dorsal pathway
Broca’s Area
left frontal lobe
damage produces Broca’s aphasia
slow speech, effortful, and stripped down to content/simple words
comprehension is mostly intact
Wernicke’s Area
posterior left hemisphere, where temporal and parietal lobes meet
damage produces Wernicke’s aphasia
person can speak fluently, has normal grammar
words are jumbled
comprehension is very impaired
Double Dissociation
Broca’s and Wernicke’s Area are an example since they have opposing results when damaged
proved that production and comprehension must rely on separate brain regions
fMRI
measures the BOLD (Blood-Oxygen-Level-Depedent) signal
measures correlation and not causation
activation for a task does not prove that the region is necessary for a task
Fusiform Face Area (FFA)
responds selectively to faces, damage can cause prosopagnosia ( an inability to recognize faces)
can also respond to non-face categories after training, suggesting that it is an expertise-processing area
Greebles
Parahippocampal Place Area (PPA)
responds selectively to scenes and places
Extrastriate Body Area (EBA)
responds selectively to images of bodies and body parts
perception
the experience resulting from stimulation of the senses
perceptions can change based on added information
perception involves a process similar to reasoning or problem-solving
Inverse Projection Problem
distances, orientations, and sizes are all factors to interpretation
objects can be blurred, hidden, or viewed from different angles
the visual system overcomes this by using unconscious inference, Gestalt grouping,
Bottom-Up Processing
data-based
general to specific
starts with information hitting the senses, and builds upwards towards recognition, driven by the stimulus itself
Top-Down Processing
knowledge-based
specific to general
expectations, prior knowledge, context and past experience shape what we perceive
works alongside bottom-up to resolve ambiguity
The Blob Figure
ambiguous black & white picture that once observer is told it is a Dalmation, prior knowledge helped to see the image clearly
top-down context changes
Speech Segmentation
we hear continuous speech as separate words, even though the acoustic signal has no reliable pauses between them
our knowledge of language fills the gaps
ex: vocabulary & transitional probabilities help out with that
Likelihood Principle
We perceive the world in the way that is “most likely” based on our past experiences
We use knowledge to inform our perceptions and infer much of what we know about the world
Helmholtz’s Unconscious Inference
proposed that perception involves unconscious inferences
the brain automatically uses prior knowledge to interpret sensory input without deliberate effort
Gestalt Principles of Perceptual Organization
this group of psychologists proposed that perception is determined by specific organizing principles that are built into the visual system
Proximity
elements near each other tend to be grouped together
Similarity
similar elements tend to be grouped together
Good Continuation
lines tend to be seen as following the smoothest path
Pragnanz (simplicity)
every stimulus pattern is seen as simply as possible
example: Olympic rings seen as 5 circles, not 9 shapes
Common Fate
elements moving in the same direction are grouped
Common Region
elements within the same bounded area are grouped
Oblique Effect
horizontal & vertical orientations are more common than oblique angles in natural scenes
Light-From-Above Assumption
Because overhead light is most common, shadows provide depth and distance cues
Scene Schema
knowledge of what a given scene ordinarily contains
Bayesian Inference
provides a framework for how the brain combines prior knowledge with incoming sensory information
Prior Knowledge
Your initial expectation about what is likely to happen based on past experiences and context
top-down component of Bayesian Inference
Likelihood
how well the current sensory evidence matches each possible interpretation
bottom-up component of Bayesian Inference
Posterior
the updated belief that after combining the prior and the likelihood, this is the brain’s best guess about what is actually out there
Top-Down Processing Errors
expectations are inaccurate
context is misleading
an example is when visual illusions produce percepts that do not align with physical reality
Experience-Dependent Plasticity & FFA
This idea has solidified the idea that the FFA is an expertise-processing area
Greebles
FFA seen activated with birds for bird experts, cars for car experts, and chess positions for chess experts
Ventral Pathway
the What pathway, perception pathway
runs from occipital lobe to temporal lobe
handles object identity and recognition
temporal lobe lesions impair the object discrimination problem
Dorsal Pathway
the Where/How pathway, action pathway
runs from occipital to parietal lobe
handles spatial location and guides actions such as reaching or grasping
parietal lobe lesions impair the landmark discrimination problem
Selective Attention
the ability to focus on one source of information while ignoring others
Cocktail Party Effect
Colin Cherry & Shadowing
Broadbent’s Filter Model (Early Selection)
All or Nothing filter
sensory memory holds all informative information briefly, and a filter then selects one message based on physical characteristics (pitch, location, loudness) to then block everything else out
cannot explain how people sometimes detect meaningful information in the unattended model
Cocktail party & name
Treisman’s Attenuation Model
Attenuator instead of all/nothing filter
instead of blocking out, the attenuator turns them down
each word has an activation threshold in a dictionary unit
One’s name has a low threshold
most words do need full attention to be recognized, meaning they have a high threshold
Lavie’s Perceptual Load Theory
proposed that whether distractors get processed depends on the perceptual load of the task
Low Load
the task is easy and does not use up all your attentional capacity
leftover capacity automatically spills over and processes distractors
High Load
the task is demanding and uses up all available capacity
there is nothing left over for distractors so they are effectively shut out
Voluntary Attention
Top-down, goal directed attention
the person consciously chooses where to direct attention based on their goals, interests, or the task’s requirements
Reflexive Attention
bottom-up, stimulus driven attention
attention is captured automatically by something salient, such as a loud noise, bright flash, or sudden motion
this type of attention orients rapidly but fades quickly unless the stimulus is important
Competition between Voluntary & Reflexive
Appears when one is studying (using voluntary attention on the textbook) and your phone buzzes (reflexive attention by the notification)
100 Car Naturalistic Driving Study
noted that driver inattention was involved of ~80% of crashed and ~65% of near crashes
Inattentional Blindness
the failure to notice something plainly visible when your attention is occupied elsewhere
gorilla experiment
Object Based Attention
attention can spread throughout an attended object
attention is not strictly location-based; it can follow the boundaries of objects
Feature Integration Theory
Treisman proposed that perception occurs in 2 stages: preattentive and focused-attention
mostly bottom-up processing but top-down can influence the focused attention stage when participants are told what to expect
Preattentive Stage
objects are automatically and rapidly broken down into individual factors, such as color, shape, and orientation.
happens in parallel across the visual field without effort or awareness
Illusionary Conjunctions
when attention is overloaded, features from different objects can be mistakenly combined
Ex: seeing a red circle and a blue square but perceiving a red square