research methods exam #2

What is Simplicity?

Avoid jargon or big words people may not understand

What is a double barreled question?

Asking two things at once that may make the question more confusing

Ex: “how satisfied are you with your job and pay?”

What is Loaded/Leading questions?

Questions that lead the person to respond in one way

Ex: “have you stopped beating your wife?”

What is negative wording?

Negative phrasing that may show how you feel about the question and what you want them to answer

Ex: “Do you feel that UNE should not build a new dormitory?”

What is Yay-saying and Nay-saying?

All the questions are yes responses or no responses so you have to change the format so some are yes and some are no

What is simple random sampling?

Every person of the population has a chance to be selected for the survey

Ex: computer randomly generates phone numbers

What is stratified random sampling?

Population is divided into subgroups and people are randomly chosen from each group

What is cluster sampling?

Identify clusters of individuals and then randomly sample from those clusters

Ex: each class someone has enrolled in is a cluster so choose randomly from that cluster

What is Haphazard (connivence) sampling?

Take them where you can find them method meaning take wherever you can

Ex: standing in Dhall and asking people to take them

What is Purposive sampling?

Obtain people who meet certain criteria

Ex: want people who are knowledgeable in gaming only for a gaming survey so 30+ hours on games

What is Quota sampling?

Reflects the actual numbers of the population and don’t go over the number or under similar to stratified in the fact that you pick someone from a group