Chapter 2 Advanced Professions

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Exam Chapter 2

Last updated 9:44 PM on 4/22/26
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13 Terms

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Affirmations

Positive self-talk. Encourages self-confidence.

Present tense, include your name and use positive language, and say them out loud every day.

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The second “P” of marketing (production)

Design and create a product that meets the needs of the customers.

Product = you

Customers = patients & employers

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The Third “P” of marketing (packaging)

Packaging = Appearence

Good hygiene is important; healthcare usually has a conservative appearance.

Appearances influence perceptions of competence.

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The Fourth “P” of marketing (presentation)

Resume.

Written background of your knowledge and qualifications. It is a way to present yourself to future employers and could also be used as a motivating tool for students still in school.

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Portfolio

A collection of documents to support your qualifications.

Include items that are positive or show above-average performance.

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Examples of Portfolio documents

  • School transcripts

  • Certifications of completion or achievement

  • Attendance records

  • Honors and Awards

  • Employer or clinical supervisor reviews.

  • Completed class assignemnts

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The Fifth “P” in marketing

Promotion = Getting the word out about a new product.

Advertising is a part of promotion; let others know you are ready and seeking a job.

Best source of leads for job seekers.

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Networking

An effective way to learn more about the career you chose, and get the word out about you and your employment goals.

Attend professional meetings, introduce yourself to guest speakers, talk with people you meet in the community, and present yourself at your best at all times.

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Proactive

Taking positive action before it is required or necessary.

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Self-Fulfilling Prophency

A prediction made by a person that influences his or her actions, resulting in the prediction coming true.

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Resume building blocks

  1. Introduction (career objective, summary, profile)

  2. education

  3. professional skills & education history

  4. Work history

  5. Licenses and certifications

  6. honors and awards

  7. special skills

  8. volunteering

  9. professional organizations

  10. Languages spoken.

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Introduction/ career objective or summary on resumes.

An objective is a brief description of the position or job

title you are seeking. Many career experts advise including a career profile or

summary of your qualifications. Use your career objective throughout your training to

guide you in defining the kind of work you want to do.

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Job Interviews

Prepare now by collecting examples of your

qualifications. The goals of an interview are to learn about the

employer and to promote yourself.