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Exam Chapter 2
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Affirmations
Positive self-talk. Encourages self-confidence.
Present tense, include your name and use positive language, and say them out loud every day.
The second “P” of marketing (production)
Design and create a product that meets the needs of the customers.
Product = you
Customers = patients & employers
The Third “P” of marketing (packaging)
Packaging = Appearence
Good hygiene is important; healthcare usually has a conservative appearance.
Appearances influence perceptions of competence.
The Fourth “P” of marketing (presentation)
Resume.
Written background of your knowledge and qualifications. It is a way to present yourself to future employers and could also be used as a motivating tool for students still in school.
Portfolio
A collection of documents to support your qualifications.
Include items that are positive or show above-average performance.
Examples of Portfolio documents
School transcripts
Certifications of completion or achievement
Attendance records
Honors and Awards
Employer or clinical supervisor reviews.
Completed class assignemnts
The Fifth “P” in marketing
Promotion = Getting the word out about a new product.
Advertising is a part of promotion; let others know you are ready and seeking a job.
Best source of leads for job seekers.
Networking
An effective way to learn more about the career you chose, and get the word out about you and your employment goals.
Attend professional meetings, introduce yourself to guest speakers, talk with people you meet in the community, and present yourself at your best at all times.
Proactive
Taking positive action before it is required or necessary.
Self-Fulfilling Prophency
A prediction made by a person that influences his or her actions, resulting in the prediction coming true.
Resume building blocks
Introduction (career objective, summary, profile)
education
professional skills & education history
Work history
Licenses and certifications
honors and awards
special skills
volunteering
professional organizations
Languages spoken.
Introduction/ career objective or summary on resumes.
An objective is a brief description of the position or job
title you are seeking. Many career experts advise including a career profile or
summary of your qualifications. Use your career objective throughout your training to
guide you in defining the kind of work you want to do.
Job Interviews
Prepare now by collecting examples of your
qualifications. The goals of an interview are to learn about the
employer and to promote yourself.