The late 1600s is when this party comes into precedence. Since WWII, they have been the majority government during most of that particular period. The Tories (conservatives) are tied to the U.S. Republican Party: pro business, anti-regulation, etc. Unlike the Republican Party, there are conservative, moderate, and liberal members in the Conservative Party. They believe in an efficient economic organization, allowing the marketplace to run itself, but also emphasize the ideas of social discipline, authority, family values, continuity, etc. The conservative policies have been uniform - very little change. From an economic standpoint, free market economy and low taxation. They have been involved with a bunch of inter-party squabbles which had hurt them. They became divided over Europe with the European Union and the euro.