Unit 3: Sampling & Experimental Design

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This set of vocabulary flashcards covers the fundamental concepts of sampling methods, potential biases, and experimental design principles based on the Unit 3 lecture notes.

Last updated 10:31 AM on 5/28/26
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32 Terms

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Sampling

The process of collecting data from a sample to draw conclusions about a population.

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Voluntary Response Sample

A sample consisting of people who choose to include themselves by responding to a question or survey, often representing the opinions of those who feel strongly about a subject.

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Convenience Sample

A type of sample that chooses individuals who are easiest to reach, which often results in biased or useless data.

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Bias

A characteristic of a study design that systematically favours certain outcomes over others.

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Random process

A process that has two or more possible outcomes with a known probability of being observed.

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Simple Random Sample (SRS)

A sample of size nn consisting of individuals from the population chosen in such a way that every group of nn individuals has an equal chance to be the sample actually selected.

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Stratum

A group of individuals within a population who are similar in ways expected to affect their response.

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Stratified Random Sampling

A sampling method where the population is divided into strata, and an SRS is taken within each of those strata.

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Multistage Sampling

A sampling method used for large-scale surveys where an SRS is taken at successive levels, such as selecting cities, then neighborhoods, then blocks.

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Systematic Random Sample

A sampling procedure where individuals are selected from a numbered list starting with a randomly selected number from 11 to kk, and then every kkth individual after that.

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Sampling Interval (kk)

The value calculated as k=Nnk = \frac{N}{n}, where NN is the population size and nn is the sample size, used to determine the step size in systematic random sampling.

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Census

A sample of the entire population.

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Leading Question

A question worded in a way that suggests a particular answer or influences respondents to favor one outcome over another.

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Nonresponse

A problem in sampling that occurs when selected respondents refuse to answer the survey questions.

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Undercoverage

A sampling problem that occurs when some units in the population have no chance of being included in the sample.

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Observational Study

A study that measures values of variables on an individual without attempting to influence or change the responses.

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Experiment

A study that deliberately imposes some treatment on individuals in order to observe their response to the treatment.

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Confounding

A situation where the effects of two variables (explanatory or lurking) on a response cannot be separated.

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Experimental Units

The individuals on which an experiment is performed.

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Subjects

Experimental units that are human beings.

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Treatment

A specific set of experimental conditions applied to units; the combination of factor levels applied to a unit.

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Factors

The explanatory variables in an experiment.

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Factor Levels

The different values or categories assigned to the explanatory variables (factors) in an experiment.

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Interaction

The condition where the effects of several factors on the response variable are examined simultaneously to see how they impact one another.

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Completely Randomized Design (CRD)

An experimental design in which all experimental units are randomly assigned to receive the various treatments.

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Placebo

A dummy treatment that is known to have no physical effect, used to account for psychological responses.

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Placebo Effect

When a subject responds to a treatment or perceives a benefit because they believe the treatment should be helpful, rather than due to its physical properties.

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Control Group

A group used for comparison in an experiment that receives a placebo, no treatment, or a standard known treatment.

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Double-Blind Experiment

An experiment in which neither the subject nor the person administering the treatment knows which treatment is being applied to eliminate bias.

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Replication

The administration of each treatment to more than one unit to reduce variation in the results and make them more trustworthy.

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Block

A group of experimental units or subjects that are similar in ways that are expected to affect the response to treatments.

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Randomized Block Design (RBD)

An experimental design where the random assignment of treatments to units is carried out separately within each established block.