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Population
Who/what we want to know about
Sample
Who/what we actually surveyed, subsection of the population
Qualitative
Categorical, typically in words, sometimes not (ex. Zipcodes)
Quantum Discrete
Numerical but only countable (1, 2, 3, …)
Quantitative Continuous
Numerical but any value, can be decimals, measurements
6 sampling techniques
Simple Random Survey
Systemic
Cluster
Convenince
Stratified
Voluntary response
Simple random sample
Names from hat
Systemic
Every 5th person
Cluster
Randomly select a group, then sample the whole group
Stratified
Randomly select some people from each group
Convenience
Easiest, closest to you
Voluntary response
Online poll
Skewed left
Tail to the left, mean less than median
Skewed right
Tail to the right, mean greater than median
Symmetric
Bell curve, mean equals median
Mean
Average of the data
Median
Middle, 50/50
Mode
Value that occurs most often
What happens to the mean if a large number is taken away
The mean will decrease
What happens to the mean if a small number is taken away
The mean will increase
Standard deviation
=stdev.s(range) or =stdev.p(range)
Tells how spread out the data is, the average distance each point is from the mean
What is the best measure of center
Use the median if data is skewed
If the data is symmetric use the mean
Percentiles
The amount that is less than or equal to a data point
Z score
=(x-m)/stdev
tells you how many standard deviations you are above or below the mean
Negative is below the mean
Positive if above the mean