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WHAT DOES THE COLOUR SCHEME SUGGEST?
The use of red creates a visual style that connotes confidence, power and strength.
THE COVERLINE: “LOVE AFTER LOCKDOWN”
Alliterative language is used to persuade the target audience that reading the magazine may help them find romance.
THE COVERLINE: “FIGHTING TALK: JOURDAN DUNN MEETS ANTHONY JOSHUA”
Emotive language is used to interest new audiences in the unexpected interview between a boxer and a model.
WHAT DOES THE MASTHEAD SUGGEST?
Superimposed on the cover star, signalling the brand is more important to the audience.
WHAT DOES MALALA’S FACIAL EXPRESSION SUGGEST?
Welcoming and serious: Involves the reader by creating the impression of direct eye contact.
WHAT DOES THE MAIN COVERLINE SUGGEST?
Celebrates Malala’s success and status as a cultural role model.
THE COVERLINE: “THE SHAPE OF NOW”
Reinforces the magazine’s authority in terms of style and fashion.
THE COVERLINE: “VOGUE’S GUIDE TO SUMMER BEAUTY”
Reinforces the magazine’s status as an authority on current style.
WHAT DOES THE COVER IMAGE SUGGEST?
The selection reflects the magazine’s move towards greater diversity of representations, appealing to a modern audience.
THE COVERLINE: “PLEATED SKIRTS, PUFFED SLEEVES, AND PERFECTLY CUT TROUSERS”
Alliteration and the use of rule of three to engage and entertain a target audience interested in fashion trends.