Ethnographic Studies in Interaction Design

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A comprehensive set of flashcards summarizing the key concepts from the lecture on ethnographic studies in interaction design.

Last updated 5:00 PM on 3/4/26
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12 Terms

1
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What is contextual inquiry in user research?

Contextual inquiry is a field-based data collection technique used to capture detailed information about how users interact with a product in its normal work environment.

2
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What are the advantages of contextual inquiry?

Advantages include capturing rich, detailed data, ensuring user-centered insights are grounded in real tasks, and providing accurate findings from observations in natural settings.

3
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What are the disadvantages of contextual inquiry?

Disadvantages include being time and resource-intensive, requiring careful qualitative data interpretation, and needing detailed briefings for clients and participants.

4
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What does ethnography study in relation to user experience?

Ethnography is a qualitative method that collects data about people's cultures and systems of meaning, focusing on their behaviors and interactions.

5
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What are the three main types of traditional ethnographic research?

The three main types are participant observation, interviews, and focus groups.

6
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What is emotional design?

Emotional design involves integrating design elements to evoke specific emotional responses from users, impacting their experiences and behaviors.

7
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What are the three levels of emotional processing in design according to Don Norman?

The three levels are visceral (immediate reactions), behavioral (functionality and ease of use), and reflective (deeper connections over time).

8
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What are the different types of interviews in user research?

Types of interviews include structured, semi-structured, and unstructured.

9
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What is the role of observation in user research?

Observation helps researchers understand usability and user experience by seeing how users interact with a product.

10
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What is perception in the context of cognitive processes?

Perception transforms sensory input into meaningful experiences through interaction with cognitive frameworks.

11
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What is confirmation bias?

Confirmation bias is the tendency to search for and interpret information in a way that confirms preexisting beliefs.

12
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What are sensory modalities?

Sensory modalities are systems of sensory receptors that respond to different stimuli from the environment, such as visual, auditory, tactile, olfactory, and gustatory.