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12 Terms

1
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What are the distinguishing characteristics of social media?

Social media features include user-generated content, variable audience size, and interactivity.

2
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What is uses and gratifications theory?

A theory that explores how people use media to satisfy their needs, categorizing social media use into information, personal relationships, personal identity, and entertainment.

3
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What is 'masspersonal communication'?

A term describing the overlap between mass communication and personal communication in social media.

4
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What is the difference between mediated and face-to-face communication in terms of richness?

Mediated communication is generally less rich as it lacks nonverbal cues compared to face-to-face communication.

5
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What are the benefits of social media?

Benefits include opportunities to connect, sustain relationships, provide social support, and promote advocacy.

6
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What are the drawbacks of social media?

Drawbacks include superficial relationships, social isolation, relational deterioration, and mental health issues.

7
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How do gender and age influence social media use?

Gender differences in communication styles and preferences are evident, while age affects platform preferences and topics of discussion.

8
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What is the significance of message permanence in mediated communication?

The permanence of mediated messages means that what is posted can be stored and potentially be retrieved later, unlike transitory face-to-face interactions.

9
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What strategies can help maintain positive relationships on social media?

Strategies include respecting others' attention, keeping tone civil, maintaining privacy boundaries, and being mindful of bystanders.

10
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What should individuals be cautious of when using social media?

Individuals should be cautious about what they post, the potential for misinformation, and the risks of cyberstalking and cyberbullying.

11
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What is hyperpersonal communication?

A phenomenon where online interactions accelerate relational closeness and intimacy beyond what is typical in face-to-face communication.

12
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How should one assess the credibility of online information?

Consider the source, check the author's credentials, be aware of biases, and consult fact-checking services.