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Ceteris Paribus
Everything else stays the same while analyzing one variable
Supply
The quantity of a good or service producers are willing and able to sell at different prices
Demand
The quantity of a good or service consumers are willing and able to buy at different prices
Law of Demand
When price increases, quantity demanded decreases assuming everything else stays the same
Law of Supply
When price increases, quantity supplied increases assuming everything else stays the same
Demand Schedule
A table or graph showing how much consumers buy at different prices
Supply Schedule
A table showing how much producers sell at different prices
Income Effect
Change in buying caused by a change in purchasing power
Substitution Effect
Consumers switch to cheaper alternatives when prices rise
Market Equilibrium
The point where quantity supplied equals quantity demanded
Price Elasticity of Demand
Measures how much demand changes when price changes
Inelastic Goods
Goods whose demand changes very little when price changes
Aggregate Supply
Total goods and services producers supply in an economy
Aggregate Demand
Total goods and services demanded in an economy
Price Ceilings
A legal maximum price set by the government
Deadweight Loss
Loss of economic efficiency when equilibrium is not reached
Price Floors
A legal minimum price set by the government
Externalities
Costs or benefits affecting people not involved in the transaction
Five Factors that Shift the Demand Curve
Tastes and preferences, population or demographics, income, consumer expectations, and prices of related goods
Six Factors that Shift the Supply Curve
Cost or availability of resources, producer expectations, technology, prices of related goods, government policies, and number of sellers
Normal Goods
Goods whose demand increases when income rises such as new clothes
Inferior Goods
Goods whose demand decreases when income rises such as instant noodles
Substitute Goods
Goods that replace each other such as Pepsi and Coke
Complementary Goods
Goods used together such as phones and phone chargers
Price Elasticity of Demand and Inelastic Goods
Price elasticity measures how responsive demand is to price changes while inelastic goods have little change in demand when price changes
Reasons a Good Is Inelastic
The good is a necessity, has few substitutes, takes a small part of income, or has strong brand loyalty
Price Ceiling vs Price Floor
A price ceiling is a maximum legal price set below equilibrium causing shortages while a price floor is a minimum legal price set above equilibrium causing surpluses
Taxes and Deadweight Loss
Taxes raise prices and reduce buying and selling so some beneficial trades no longer occur creating lost economic efficiency