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Gallup, 1970
Mirror self-recognition test. Showed that touching a mark on your own body while looking in a mirror can indicate basic self-awareness. Key words: mirror test, self-awareness, bodily self.
Johansson et al., 2005
Choice blindness study. Showed that people can explain choices they did not actually make, meaning introspection can be unreliable. Key words: choice blindness, introspection, self-knowledge.
Mead, 1934
The social self. Argued that the self develops through social interaction and society. Key words: social self, generalised other, society.
Heider, 1958
Naive psychology. People naturally try to explain behaviour using internal or external causes. Key words: attribution, internal, external.
Jones & Davis, 1965
Correspondent inference theory. We often infer someone’s personality from their behaviour. Key words: disposition, intention, personality.
Kelley, 1967
Covariation model. People use consistency, distinctiveness and consensus to decide whether behaviour is caused by the person or situation. Key words: consistency, distinctiveness, consensus.
Tomasello, 1999
Language as a cognitive tool. Language helps us think, plan, communicate and influence others. Key words: language, cognition, communication.
Markus & Nurius, 1986
Possible selves. People imagine who they could become in the future, including hoped-for and feared selves. Key words: possible selves, future self, identity.
Yee & Bailenson, 2007
Proteus Effect. The appearance of an avatar can influence a person’s behaviour. Key words: avatar, virtual self, behaviour.
Darwin, 1872
Evolutionary theory of emotion. Emotional expressions may have evolved and may be shared across humans and animals. Key words: evolution, expression, emotion.
Ekman & Friesen, 1969/1971
Universal facial expression studies. Found that people across cultures could recognise basic emotional expressions. Key words: basic emotions, universal, facial expression.
Cowen & Keltner, 2017
Emotion categories study. Suggested there may be more emotion categories than the basic six. Key words: emotion categories, expression, affect.
Festinger, 1954
Social comparison theory. People compare themselves with others to understand and evaluate themselves. Key words: comparison, self, evaluation.
Williams et al., 2000
Cyberball study. Showed that being excluded in a virtual ball game can reduce belonging and make people feel bad. Key words: exclusion, ostracism, belonging.
Eisenberger et al., 2003
Social rejection and pain study. Found that social rejection was linked to brain activity associated with physical pain. Key words: rejection, pain, exclusion.
Sternberg, 1986
Triangular theory of love. Love can involve intimacy, passion and commitment. Key words: intimacy, passion, commitment.
Sherif, 1936
Autokinetic effect study. Showed that group norms can form when people are in uncertain situations. Key words: norms, uncertainty, conformity.
Asch, 1951/1952
Conformity study. Showed that people may give an obviously wrong answer because the majority does. Key words: conformity, majority, normative influence.
Milgram, 1963
Obedience study. Showed that people may obey authority figures even when it conflicts with personal morals. Key words: obedience, authority, harm.
Freedman & Fraser, 1966
Foot-in-the-door technique. People are more likely to agree to a large request after first agreeing to a small request. Key words: compliance, small request, large request.
Cialdini et al., 1975
Door-in-the-face technique. People are more likely to agree to a smaller request after refusing a large request. Key words: compliance, concession, request.
Moscovici, 1969
Minority influence study. Showed that a consistent minority can influence the majority. Key words: minority influence, consistency, social influence.
Adorno et al., 1950
Authoritarian Personality Theory. Suggested some personality patterns may be linked to prejudice. Key words: authoritarian, prejudice, F-scale.
Altemeyer, 1981
Right-Wing Authoritarianism scale. Improved measurement of authoritarian attitudes linked to prejudice. Key words: RWA, authority, prejudice.
Pratto et al., 1994
Social Dominance Theory. Some people support group-based hierarchy and inequality. Key words: SDO, hierarchy, dominance.
Sherif, 1954
Robbers Cave study. Competition between groups increased conflict, but shared goals reduced conflict. Key words: realistic conflict, competition, superordinate goals.
Tajfel, 1978
Social Identity Theory. People get part of their identity from groups and may favour their ingroup. Key words: ingroup, outgroup, positive distinctiveness.
Allport, 1954
Contact Hypothesis. Contact between groups can reduce prejudice under the right conditions. Key words: contact, prejudice reduction, equal status.
Aronson, 1971
Jigsaw classroom. A classroom method where students rely on each other, helping reduce prejudice. Key words: cooperation, contact, classroom.
DeBruine, 2002
Self-resemblance study. People may trust or help faces that look similar to themselves. Key words: kin selection, resemblance, helping.
Batson et al., 1981
Electric shock helping study. Supported the idea that empathy can motivate people to help. Key words: empathy, altruism, helping.
Batson, 1991
Empathy-altruism hypothesis. People may help others because they feel empathy, not just for selfish reasons. Key words: empathy, altruism, prosocial behaviour.
Cialdini et al., 1987
Negative-state relief model. People may help others to reduce their own unpleasant feelings. Key words: mood, egoism, helping.
Krupp et al., 2008
Public goods/self-resemblance study. Tested whether resemblance affects cooperation and helping. Key words: cooperation, genes, helping.
Henrich, Heine & Norenzayan, 2010
WEIRD psychology. Much psychology research is based on Western, Educated, Industrialised, Rich and Democratic samples. Key words: WEIRD, culture, generalisability.
Rad, Martingano & Ginges, 2018
Representativeness in psychology. Argued that psychology still relies too much on Western samples. Key words: WEIRD, sampling, representation.
Shweder, 1990
Cultural psychology. Culture and mind shape each other. Key words: culture, meaning, psychology.
Markus & Kitayama, 1991
Independent and interdependent self-construal. Some cultures emphasise independence while others emphasise connection. Key words: self-construal, independence, interdependence.
Jahoda, 2012
Definitions of culture. Reviewed different ways psychologists define culture. Key words: culture, internal, external.
Shweder, 1997
Big Three of morality. Morality can involve autonomy, community and divinity. Key words: autonomy, community, divinity.
Haidt, 2001
Social Intuitionist Model. Moral judgments often come from quick intuition first, with reasoning after. Key words: intuition, morality, reasoning.
Graham, Haidt & Nosek, 2009
Moral Foundations Theory and politics. Showed people may rely on different moral foundations. Key words: care, fairness, loyalty, authority, purity.
Skitka, Bauman & Mullen, 2008
Lay perspectives on morality. People often see morality as universal, objective and central to the self. Key words: moral conviction, objectivity, self-concept.