Must knows for 3rd exam MGMT 406

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Last updated 4:19 PM on 4/16/26
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4 Terms

1
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What are the Four generic strategies

1. Low cost leader, 2. Differentiator, Focused low cost leader, Focused Differentiator

2
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What are the porter 5 forces

1.Threat of new entries, 2. Threat of substitutes, 3. Bargaining power of supplier, 4. Barging power of buyer, 5. Competitive rivalry

3
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What are the life cycles stages of an industry

  1. Embryonic

  2. Growth

  3. Shakeout

  4. Mature

  5. Decline

4
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What types of customers coincide with the cycle stages?

Innovators and embryonic

Early adopters and growth

Early Majority and Shakeout

Late Majority and Mature

Laggards and decline