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Internal validity
outcomes observed in experiments are due to manipulation of IV and not other factors
Assessing internal reliability- split half method
compare 2 halves of a test, questionanire
Randomly selecting half of test items and placing them on Form A, other had in Form B
End up with 2 forms of same test
Each form should yield same score if items on test were consistent
Compare 2 scores with correlation coefficient
Assessing external reliability= test-retest
give same test, questionnaire to same person on 2 separate occasions
If there’s no treatment between tests, questionnaire should give same results
If the results aren’t similar then there’s low reliability
Interval between tests must be long enough that participants can’t remember past answers but not to long that their feelings have changed
Internal validity
if results show internal validity, researcher measured what they initially set out to measure and haven’t been confounded by internal variables like demand characteristics
Where results down to manipulated IV causing change on DV
External validity
is results show external validity they can be generalised
Threats to internal validity
Paticipant effects- demand characteristics, social desirability. Overcome by single blind and lie scales
Investigator effects- leading questions. Overcome by double blind and standardised instructions
Situational variables- time of day, temp, order effects
Participant variables- age, intelligence, motivation
Face validty
considering if tests looks as if it measures what its meant to measure
e.g. reaction times measured reactions to nearest second, would show all participants had reaction of 1 second
Concurrent validity
looking at correlation between results from a proven test and a new one
If new one is valid we expect a high correlation
E.g. new IQ test on groups that’s already been tested on an old IQ test- expect new results to correlate if new test is valid
Predictive validity
If test has good predicative validity, expect to predict future observations with high degree of accuracy
E.g. company look at predictive validity of test used in selection procedures to select employees who score well in professional exams
Construct validity
whether a test actually measures the underlying psychological construct it claims to measure.
E.g a questionnaire claiming to measure intelligence would have construct validity if its scores correlate with other established measures of intelligence