Chapter 1 Section 1.1 – Business Driven MIS (Vocabulary Flashcards)

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Vocabulary flashcards covering core MIS concepts from Chapter 1 Section 1.1, including data, information, BI, knowledge, data types, analytics, and related roles.

Last updated 4:19 PM on 9/24/25
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25 Terms

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Data

Raw facts that describe the characteristics of an event or object.

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Big data

Large volumes of data—both structured and unstructured—containing greater variety, increased veracity, and more velocity.

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Variety

Different forms of structured and unstructured data.

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Veracity

The uncertainty of data, including biases, noise, and abnormalities.

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Volume

The scale of data.

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Velocity

The analysis of streaming data as it travels around the Internet.

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Structured data

Data with a defined length, type, and format (e.g., numbers, dates, or strings such as customer address format).

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Unstructured data

Data not defined by a fixed format; typically free-form text such as emails, tweets, and text messages.

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Machine-generated structured data

Data created by a machine without human intervention, in a structured format.

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Human-generated structured data

Structured data created by humans, using computers.

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Machine-generated unstructured data

Unstructured data produced by machines (e.g., satellite images, radar data).

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Human-generated unstructured data

Unstructured data produced by humans (e.g., text messages, emails, social media).

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Dynamic report

A report that changes automatically during creation.

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Static report

A report created once based on data that does not change.

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Information

Data converted into a meaningful and useful context.

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Business intelligence

Information collected from multiple sources that analyzes patterns, trends, and relationships for strategic decision making.

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Knowledge

Skills, experience, and expertise coupled with information and intelligence that creates intellectual resources.

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Data democratization

The ability for data to be collected, analyzed, and accessible to all users.

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Data silo

A situation where one department cannot freely communicate with others, hindering cross-functional work.

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IoT (Internet of Things)

Any device connected to the Internet with the goal of enhancing performance without human intervention.

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M2M (Machine-to-Machine)

Two or more connected devices interacting via wireless or wired connections with data sharing and analytics without human intervention.

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Descriptive analytics

Describes past performance and history.

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Diagnostic analytics

Examines data to answer the question, 'Why did it happen?'

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Predictive analytics

Extracts information from data and uses it to predict future trends and identify behavioral patterns.

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Prescriptive analytics

Creates models including the best decision to make or course of action to take.