SMM unit 2

define intellectual property

IP is a category of property that includes tangible creations of the human mind

what are the 4 most well known types of IP?

• copyright

• patents

• trademark

• trade secrets

what is the main purpose of IP?

it is to encourage the creation of wide variety of intellectual goods

why would people use IP?

it gives a economic incentive for them to create as it allows them to profit off the information and intellectual goods they created.

why is there a economic incentive?

it is expected to stimulate innovation and contribute to technological progress of countries

name 7 stuff copyright protects

• novels

• computer programmes

• plays

• music

• film

• photography

• painting

why use copyright?

using copyright to these works means u get to control the use and commercial exploitation of these works.

what does the © symbol mean?

the copyright symbol is a notice to owners that copyright exsists.

example: © 2025 jimmy lin

what is commercialisation of copyright?

copyright is like real estate, it can be sold or leased

what is a patent?

it is the right that is granted for a invention

what is trademark?

it is a sign that u can use to distinguish your business goods or services from others.

a succeful trademark means u have ® symbols next to it.

what does the ™ symbol mean?

the ™ symbol, it means u are using the logo or name as a trademark but the mark may not be registered or protected under trade mark laws.

what is a trade secret?

the information is not know to the public of in the public domain but is private to the company trade secret.