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Context
Surrounding info that helps someone understand an event, statement, or idea
Examples of context
circumstances, setting, conditions, surrounding, factors, situation, frame of reference, or background
Lenses
a filter through which an issue or topic is considered or examined
Examples of lenses
cultural and social, scientific, economic, political and historical, environmental, ethical, artistic and philosophical, and futuristic
Perspectives
distinct viewpoints that individuals or groups hold on to (influenced by backgrounds, experiences, roles, and interests, and can vary within the same lens)
Point of View
your feelings, stance, or opinion about a topic
Stakeholders
an individual, group, organization, or other that has an interest or concern in something (can either be directly or indirectly affected)
Reputation
(does the source’s history or status suggest reliability or unreliability?)
R
Ability to See
(is the source in a position to know what they’re talking about)
A
Vested Interest
(does the source of info have anything personally at stake?)
V
Expertise
(does the source have specialized knowledge and does the situation demand it?)
E
Neutrality
(is the source predisposed to support a particular point of view for reasons other than vested interest)
N
What is RAVEN?
the criteria of credibility for a source
Speaker (omniscient narrator, character, or actual author)
S1
Occasion (time and place, when and where)
O
Audience (primary, secondary, tertiary audience: who this was written for)
A
Purpose (message, meaning, why the author wrote this for the audience)
P
Subject (what is the topic about)
S2
Tone
how the author feels through word choice, organization, and rhetorical patterns
SOAPSTone
a 6-part analytical process used to effectively analyze rhetorical choices or organization of a written document
What is SOAPSTone used for?
Reading, writing, and planning texts
Toulmin
a framework developed by Stephen Toulmin that breaks arguments down into six interconnected components: Claim, Grounds, Warrant, Backing, Qualifier, Rebuttal
Strategies
Ethos (credibility)
Pathos (emotions)
Logos (logic)
Types
Past/Forensic
Present/Ceremonial
Future/Deliberative
Past/Forensic
Court decision
Investigative reports
Academic studies
Present/Ceremonial
Contemporary values
Inaugurations
Speeches
Future/Deliberative
Establish policies
White paper (info document by company or non-profit to promote)
Claim (Main Idea/Thesis)
Introductory paragraph, states primary argument, is always debatable
Grounds
Line of reasoning (directly addresses the claim with evidence, proof, and facts)
Warrant
Links grounds to the claim
Backing
additional support for the claim through an example or justification
Qualifier/counterclaim
a claim that goes against the author’s opinion, the opposition stance
Rebuttal
response to counterclaim with evidence that disputes opposition
What is an example of a claim
What is an example of grounds
What is an example of a warrant
What is an example of a backing
Stay small, keep evidence at:
5-15 words
I should quote full sentences
False
I should cut parts of the quote that don’t directly select the claim
True
How do you embed a quote?
Smith states, “Students struggle with media
literacy” (Smith 4).
Smith argues that students’ difficulty stems from
“limited exposure to critical media analysis” (4).
2
How long should commentary on the quote be?
As long as the quote
I should state how my quote supports my claim directly
False
Relationship
Put sources in conversation with each other
Agreement: This aligns with Johnson’s claim that ...
Extension: While Smith focuses on __, Lee expands this idea by
showing…
Complication: However, Garcia complicates this argument by
suggesting…
Qualification: Although Brown acknowledges __, she cautions that…
Return
return to your voice to end the paragraph and clarify your position (eg. together, these sources suggest)
Citation for one author
Citation for two authors
Multiple authors
No author citation
(Shortened Title 200).
No page citation
(Smith).
Media is meant to be:
unbiased (allows viewers to make their own decisions)
Unbiased media is
objective
Biased media is
subjective
Direct bias
person/organization directly states opinion (eg. we should forgive student loads)
Indirect bias
doesn’t directly say what is thought, but uses hidden tactics to convince you
Indirectly bias tactics
purposefully providing inaccurate info, leaving out important info, or not including info from sources on the “other side”
Which indirect bias uses negative language and which one uses positive language?
Before departing from the White House early Monday, President Bush stole a page from his predecessors and suggested he feels American consumer’s pain
As President Bush prepared to depart from the White House Monday, he agreed with his predecessors about the many struggles of American consumers
Negative - uses words like “stole” and “suggests”
Positive - respectful wording
Which are biased/unbiased? Why?
Obama said the he feels American consumer’s pain
Obama alleged that he feels American consumer’s pain
Obama complained that he feels American consumer’s pain
Obama claimed that he felt consumer’s pain
1 - unbiased
2, 3, 4 - biased (“alleged” and “claimed” imply assertion without proof and “complained” is an assumption)
“A new baseball stadium in Las Vegas will allow Sin
City to add yet another professional league team to
their arsenal, and bring in millions of dollars in
revenue for the city. Sports has brought a new sense
of community to the city.”
This evidence that wasn’t included is an example of what in bias?
“The new stadium will cost about $1.5 billion, and
will be paid, in part, by Clark County taxpayers over
the next biennium.”
Leaving out information
For sources to be unbiased, they must
include multiple perspectives to get an accurate idea of the issue
Why does bias exist
Because we’re human and we naturally have opinions, beliefs, and therefore, biases
Q
question and explore (research question, what you want to know and how to answer it)
U
understand and analyze (comprehend author’s main idea, claims, and biases)
E
evaluate multiple perspectives (counterargument, consider individual perspectives and broader more varied perspectives)
S
synthesize ideas (combine knowledge, ideas, and your own perspectives)
T
team, transform, and transmit (communication and connect with audience)
ad hominem fallacy
discrediting an argument by personally attacking the speaker with something irrelevant.
anecdotal fallacy
when someone uses a personal experience or an isolated example to come to a broad conclusion that usually dismisses larger statistics and evidence
appeal of hypocrisy (tu quoque)
when an argument is discredited based on the hypocrisy of the person making it, rather than the argument itself
appeal to authority (argumentum ad veracundiam)
when someone claims that a statement is true simply because an authority figure believes it, rather than providing evidence
appeal to ignorance (argumentum ad ignorantiam)
a claim is simply true because it has not been proven false and vice versa
appeal to nature
asserting that anything natural is good and anything unnatural is bad
appeal to pity (
Bandwagon fallacy
claims an argument or belief must be true or valid simply because it is popular
Burden of proof
someone makes a claim and incorrectly demands that their opponent discredits it
casual fallacy (false cause)
assuming that because two events occur together, one caused the other
circular argument (petito principal)
instead of proving a claim, the argument loops back to where it started, making it incoherent
composition/division
assuming what is true about parts of a whole must also be true about the whole itself and vice versa (generalization)
equivocation (ambiguity)
logical error when an ambiguous word or phrase is used in multiple senses within the same argument
fallacy fallacy
if an argument contains a logical fallacy, it must be false
fallacy of sunk costs
bias where people continue an endeavor simply because they already invested time, money, or effort into it
false dilemma
an issue presents itself as only having two possible solutions when many are available
gambler’s fallacy
If an independent random event happens more frequently than usual, it is due to happen less in the future and vice versa
genetic fallacy
claim is dismissed or validated because of its origin
hasty generalization
broad conclusion from a small, unrepresentative sample or anecdote
loaded question
embeds an unproven, controversial assumption into a question
middle ground
assuming the middle ground between two opposing views must always be correct
no true scotsman
an attempt to protect an oversimplified generalization by redefining the criteria of the group instead of admitting fault
personal incredulity
rejection of a claim simply because the opponent can’t believe it’s true
red herring (ignoratio elenchi)
irrelevant information to distract the audience from the main issue, successfully changing the topic
slippery slope fallacy
assuming a small step will lead to a chain of related events (usually negative) and ultimately lead to an extreme outcome
special pleading fallacy
when someone applies a general rule for other with an unfair exception for themselves
straw man fallacy
someone distorts, exaggerates, or misrepresent an opponents argument
Texas sharpshooter
when someone spots a pattern in random data after a fact and frames it as a meaningful prediction or proof