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This set of vocabulary flashcards covers essential entrepreneurship, accounting, marketing, and e-commerce terms based on the FBLA study materials.
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accessible
the capability of a web site that al lows al l types of people to access and use the site's content
accounting period
a block of time, such as a month, a quarter, or a year, covered by an accounting report
accounts payable
the amount a business owner owes to creditors
accounts receivable
the amount customers owe a business
accrual basis
an accounting system in which income is recorded when it is earned, and expenses are recorded when they are paid
achiever
a person with a record of success
advertising agency
a company that acts as an intermediary between a business and the media to communicate a message to the target market
advertising
the paid nonpersonal presentation of ideas, goods, or services directed at a mass audience by an identified sponsor by means of print and broadcast
affiliate program
an online marketing agreement in which member web sites drive targeted traffic to an e-commerce merchant in return for a commission on the sales generated at the merchant site
angel
a private, nonprofessional investor, such as a friend, relative, or a business associate, who funds start-up companies
appointments
the furniture, equipment, and accessories contained in a building
approach
a salesperson's first contact with a customer
asset
anything of value that a business owns, such as cash, equipment, or a building
automation
the use of machines to do the work of people
B2B community
an electronic marketplace where companies can bid on products and services or offer up their services for bid
B2B e-commerce
ventures that sel l products and services to other businesses
B2B exchanges
electronic forums where businesses trade goods and services
B2C e-commerce
ventures where businesses sel l directly to consumers
bait and switch
a deceptive and il legal method of sel ling in which a customer, attracted to a store by an advertised sale, is told that either the advertised item is unavailable or is inferior to a higher-priced item that is available
balance sheet
a report of the final balances of al l asset, liability, and owner's equity accounts at the end of an accounting period
banner swapping
a form of exchanging online advertising in which sites post banner ads for each other
barriers to entry
a condition or circumstance that makes it difficult or costly for outside firms to enter a market to compete with established firm or firms
benefits (worker compensation)
any extra compensation that workers receive on a job, such as paid vacation and sick days, flextime, and child care
benefit (product value)
something that promotes or enhances the value of a product or service to a customer
best prospect list
a list complied by the government of products that other countries are looking to purchase
bootstrapping
operating a business as frugal ly as possible and cutting al l unnecessary expenses, such as borrowing, leasing, and partnering to acquire resources
brainstorm
to think freely in order to generate ideas
brand
the name, symbol, or design used to identify a product
brand loyalty
the tendency to buy a particular brand of product
break-even point
the point at which the gain from an economic activity equals the costs involved in pursuing it
bribe
a payment made to secure special services for a business or special consideration for it's products; il legal in the US
budget
a formal, written statement of expected revenue and expenses for a future period of time
bulletin board service (BBS)
a web-based service that al lows users to leave and access messages and access other electronic files
bundle pricing
a pricing technique in which several complementary products are sold at a single price, which is lower than the price would be if each item was purchased separately
burglary
the act of breaking into and entering a building with the intent to commit a felony
business broker
someone whose job it is to bring buyers and sel lers of business together for a fee
business concept
a clear and concise description of a business opportunity. It contains four elements: the product or service, the customer, the benefit, and the distribution
business cycle
the general pattern of expansion and contraction that the economy goes through
business ethics
the study of behavior and morals in a business situation
business failure
a business that has stopped operating, with a loss to creditors, and one that no longer appears on the tax rol ls
business interruption insurance
insurance coverage against the potential losses that result from having to close a business for insurable reasons; insurance pays net profits and expenses while a business is shut down for repairs or rebuilding
business model
a description of how entrepreneurs plan to make money with their business concepts
business plan
a document that describes a new business and a strategy to launch that business
buying process
a series of steps a customer goes through when making a purchase
calendar year
the accounting period of time from January 1 to December 31
campaign
a series of related promotional activities with a similar theme
capacity
a borrower's ability to repay a debt as judged by lenders or the legal ability to enter into a binding agreement
capital
the buildings, equipment, tools, and other goods needed to produce a product or the money used to buy these items or the net worth of a business
capital expenditure
a long-term commitment of a large sum of money to buy new equipment or to replace old equipment
cascading style sheets (CSS)
a feature of HTML that gives users more control over how web pages are displayed
cash basis
an accounting system in which income is recorded when it is received, and expenses are recorded when they are paid
cash discount
an amount deducted from the sel ling price for payment within a specified time period
cash flow
the amount of cash available to a business at any given time
casualty insurance
insurance coverage for loss or liability arising from a sudden, unexpected event such as an accident and for the cost of defending a business in the court against claims of property damage.
C-cooperation
an entity that pays taxes on earnings; its shareholders pay taxes as wel l
census tract
a smal l geographic area into which a state or country is divided for the purpose of gathering and reporting census data
channel of distribution
the path a product takes from producer or manufacturer to final user or consumer
character
a borrower's reputation for fair and ethical practices, including business experience, dealings with other businesses, and reputations in the community
chart of accounts
the list of accounts a business uses in its operation
clicks and mortar
a business that operates both a traditional physical storefront and an online store
climate
the prevailing atmosphere or attitude in a business
code of ethics
a group of behavior guidelines that govern the day-to day activities of a profession or organization
collateral
security in the form of assets that a company promises(?) to a lender
common carrier
a firm that provides transportation services at uniform rates to the general public
communication
the process of exchanging information
comparative financial statement
a financial statement with financial information from two accounting periods used as an analysis tool by a business owner
competition
the rivalry between businesses for consumers' dol lars
competitive advantage
a trait that makes a product more desirable than its competitors
competitive grid
a tool for organizing important information about a business's competition
complexity
the number and diversity of contacts with which you must deal
conceptual skill
a skil l that enables a manager to understand concepts, ideas, and principles
conditions
the state at the time of the loan request, including potential for growth, amount of competition, location, form of ownership, and insurance
confidentiality notice
a statement sent along with an electronic message that says that the message is only for the eyes of the intended recipient
conflict of interest
a clash between a person's private interests and his or her responsibilities in a position of trust
conglomerate diversification
a diversification growth strategy in which a business seeks products or businesses that are total ly unrelated to its own products or businesses
consideration
what is exchanged for the promise to do something or refrain from doing something and causes a contract to be binding
consumer pretest
a procedure in which a panel of consumers evaluate an ad before its release
content
the text and graphic information contained in a Web site
contingency fund
an extra amount of money that is saved and used only when absolutely necessary
contract
a binding legal agreement between two or more persons or parties
contract carrier
a shipping company that transports freight under contract with one or more shippers
cookie
a file sent to a Web browser that is used to record and store information for later use
cooperative advertising
an arrangement in which advertising costs are divided between two or more parties
copyright
a legal device that protects original works of authors, including books, movies, musical compositions, and computer software, for the life of the author plus 70 years
corporate venture
a new venture started inside a larger corporation
corporation
a business that is registered by a state and operates apart from its owners; it issues shares of stock and lives on after owners pass away
cost effective
economical ly worthwhile in terms of what is achieved for the amount of money spent
country code top-level domain (ccTLD)
the part of the TLD that indicates the country of the Internet address, such as .us for the United states and .fr for France
crawler
a program used to compile information about web sites
credit
an arrangement for deferred payment for goods and services; an addition to the right side of an account
credit bureau
an agency that col lects information for a fee on how promptly people and businesses pay their bil ls
current asset
cash or any other item that can be converted to cash quickly and used by a business within a year
current ratio
the comparison of current assets and current liabilities used to indicate the ability of a business to pay its bil ls
customer benefit
an advantage of personal satisfaction that a customer wil l get from a product
customer needs analysis
a study that pinpoints the features and benefits of goods or services that customers value
customer profile
a complete picture of a venture's prospective customers, including geographic, demographic, and psychographic data
cybermediary
a business that acts as a broker or agent to facilitate transactions over the Internet
data mining tools
software programs that statistical ly analyze data to identify patterns, trends, and relationships within data
debit
an addition to the left side of an account that increases the balance of assets and expense accounts
debit card
a card issued by a financial institution used as an alternative to cash; purchases are withdrawn directly from checking or savings