Intro to Communications Midterm

Vivid description

brings ideas to life with crisp details and concrete words.

Monroes Motivated Sequence

Attention, Need, Satisfaction, Visualization, Action

Outline

a formal system used to think about and organize your speech, paper,

Persuasion

the process aimed at changing a persons (or a groups) attitude or behavior.

Ethos

credibility of the speaker, trustworthiness.

Speakers need to do the following

Define, Illustrate, Clarify, Elaborate, Establish Credibility

To enhance understanding

convey ideas that can easily be interpreted and understood

To maintain interest

keep listeners engaged and intrigued

To be remembered

have listeners recall information after the speech has ended

Analogies

comparing something new to something known

Vivid description

brings ideas to life with crisp details and concrete words

Start with

um, so, like, okay, etc

Say

"Im finished," "Thats all," etc

Outline

a formal system used to think about and organize your speech, paper,

Persuasion

the process aimed at changing a persons (or a groups) attitude or behavior

Logos

logical appeal to the audience

Pathos

emotional appeal to the audience

Ethos

credibility of the speaker, trustworthiness

Rate

speed

Tone

loud/soft

Pitch

high/low

Informative Speeches

educate others, convey info

Goals of Informative Speaking

enhance understanding, maintain interest, be remembered

Informative Speech Types

about objects, events, ideas, processes

How to Enhance Audience Understanding

Speak with clarity, Clarify complex processes, Use effective visual reinforcement