PSYC 344 Exam 3

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Last updated 8:13 PM on 4/15/26
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104 Terms

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Bivariate Correlations

Associations that involve exactly 2 variables

  • ex: levels of happiness vs. days spent on vacation (quantitative)

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Describing Associations between 2 Quantitative Variables

<p></p>
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Cohen’s Guidelines for Evaluating Strength of Association (based on r)

r=

.10 (or -.10) = small or weak 

.30 (or -.30) = medium or moderate

.50 (or -.50) = large, or strong

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Describe the Correlation

-.10 = a weak negative correlation

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Describing Associations with Categorical Data:

Marital status (categorical) is associated with the number of pets (quantitative) people have

Marital Satisfaction (quantitative) and if you met you spouse online or offline (categorical)

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Describing Associations with Categorical Data Cont.

mean= arithmetic average

t test= a statistic to test the difference between 2 group averages

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Interrogating Association Claims: Construct Validity

How well was each variable measured?

“Trust in social media is linked to heightened susceptibility to COVID 19 conspiracy theories”

Ask about the construct validity of EACH variable

How well was each of the variables measured? - was it self-report (how much do you trust social media), or some other method 

Does the measure have good reliability? Internal reliability (Cronbach’s alpha tells us the reliability)

Is it measuring what it's intended to measure? Are they measuring actual susceptibility to conspiracy theories, or one’s awareness?

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Interrogating Association Claims: Statistical Validity

How well does the data support the conclusion?

How strong is the relationship?

How reliable is the estimate?

Has it been replicated?

Could outliers be affecting the association?

Is there a restriction of range?

Is the association curvilinear?

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Interrogating Association Claims: Interval Validity

Can we make a causal inference from association?

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Interrogating Association Claims: External Validity

To whom can the association be generalized?

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How Strong is the Relationship?

effect size: describes the strength of an association

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Evaluating Effect Size

All else being equal(same sample size, same reliability etc..):

larger effect sizes = more important

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Larger Effect Sizes = More Accurate Predictions

  • Figure A: height at age 18 and height at age 2 (positive correlation) 

  • Figure B: mothers height and son’s adult height (positive correlation but not as strong as Figure A)

More successful at predicting someone’s height as an adult if you know their height at age 2 vs. their mothers height

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When everything else is equal, a larger effect size is usually considered more important than a small one. But there are some exceptions…

Clinical study on heart attacks and aspirin:

there is a negative correlation between a heart attack and consumption of aspirin (small effect size): but, the study is still valuable because it is saving lives

  • Small effect size is not very important unless you are dealing with extreme situations

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How Reliable is the Estimate? 2 methods

Confidence Intervals

P-values

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Confidence Interval

An interval which is expected to typically contain the parameter being estimated; a range of plausible values for the population mean

  • often used to predict the mean of a population using a sample of the population

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95% Confidence Interval

95% CI= 95% of the CIs would contain the true population mean (if the experiment were repeated many times)

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CI cont.

Using samples in studies to make an educated guess about the population of interest

***Main goal of CI is to see where the true population mean lies based on your sample data 

***95% CI is a widely used practice → saying that if you were to repeat the study many times, 95% of the range of the CI would include the true population mean 


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95% CI [.05,.07]

does not contain zero

association has statistical significance

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P-value

P-value (probability level): the likelihood that the observed result would have been obtained if the null hypothesis of no real effect were true

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We want our p-values as ___ as possible

SMALL

 P < .05

p value predicts how likely you would find that result in your sample when it DOESN'T exist in your population (.05% chance that it would be found by chance)

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Larger effect size ____ (more/less) likely to be statistically significant

MORE

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Small effect size

can be found to be statistically significant!!!

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Sample size and statistical significance

With a very large sample (10,000), even a weak correlation (r = .10) between GPA and SAT can be statistically significant.

With a small sample, the same weak correlation (r=.10) is less likely to be significant because each data point has more influence and outliers can distort the results (skew data).

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Significance in journal articles…

  • table in results section

  • shows means, standard deviations and correlations

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term image

Highlighted 

.56= association between class belonging and instructor warmth and openness, p value =.01 

  • Pay attention to * to see what the p-value is (see notes at the bottom of the table)

  • Likely on exam

other notes:


Apa→ state exact p-value

P-value less than .05 is statistically significant (she might not always put .05 on the exam)

  • Never say p-value is 0

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Outliers

a data point that significantly deviated from other observations within a dataset

  • small sample size = data MORE influenced by outliers

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Outliers Affect Association

Figure A: has an outlier

FIgure B: no outlier 

  • Can influence results since it is a small sample size 

  • Changes the pattern + strength of the correlation

  • With the outlier it looks like a strong correlation, when outlier is removed the correlation is not as strong

<p><span style="background-color: transparent;">Figure A: has an outlier</span></p><p><span style="background-color: transparent;">FIgure B: no outlier&nbsp;</span></p><ul><li><p><span style="background-color: transparent;">Can influence results since it is a small sample size&nbsp;</span></p></li><li><p><span style="background-color: transparent;">Changes the pattern + strength of the correlation</span></p></li><li><p><span style="background-color: transparent;">With the outlier it looks like a strong correlation, when outlier is removed the correlation is not as strong</span></p></li></ul><p></p>
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smaller sample size = the outlier has more of an impact!!!!

Calculate the means: 

First group: 93.4 (no outlier), 5 scores

Second group: 81.1 (outlier), 6 scores

Third group: 90.29 (outlier), 14 scores 


Average without outlier

Second group: 93.4

Third group: 95.69

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Restriction of Range

issue that occurs when the values collected do not represent the entire possible range for a variable

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Restriction of Range Example

SAT score:

Range of 1200-1600 (stronger correlation, but not accurately showing the relationship between the two variables)

vs. 

400-1600 (weaker correlation, broader range of scores + more accurately showing the relationship between the 2 variable)

<p><span style="background-color: transparent;">SAT score:</span></p><p><span style="background-color: transparent;">Range of 1200-1600 (stronger correlation, but not accurately showing the relationship between the two variables)</span></p><p><span style="background-color: transparent;">vs.&nbsp;</span></p><p><span style="background-color: transparent;">400-1600 (weaker correlation, broader range of scores + more accurately showing the relationship between the 2 variable)</span></p>
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Pearson correlation coefficient is used to measure the strength of a ___ association between 2 variables

LINEAR

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Linear vs. Curvilinear Association

curvilinear: a relationship between 2 variables where the association does not follow a straight line

<p>curvilinear: a relationship between 2 variables where the association does not follow a straight line </p>
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Issues with using Pearson’s r in a curvilinear association

Curvilinear using Pearson’s R= might underestimate the relationship between the variables or show there is no relationship when there is one (meaning it is curvilinear as opposed to linear)


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<p><span style="background-color: transparent;"><strong>&nbsp;</strong></span></p>

 

in this example… using Pearsons r will give you a strong positive correlation which does not accurately represent the relationship

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Types of Non-Linear relationships

friendliness of a server + customer satisfaction

  • being nice can cause greater customer satisfaction

  • being overly friendly can make you uncomfortable

Money + Happiness:

  • more money= higher levels of happines

  • BUT, only to a certain point

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Applying the three causal criteria:

Applying the three causal criteria:

  • covariance

  • temporal precedence

  • internal validity

Cannot draw causal conclusions from bivariate research (only matches first criteria of covariance )- does not establish causation because it doesn’t rule out other explanations or show which variable comes first.

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Covariance

There must be an association between the cause variable (A) and the effect variable (B)

ex: people who put up christmas decorations earlier are happier

Putting up decorations may not lead to happiness, happy people might put the decorations up early

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Temporal Precedence

the causal variable (A) must come before the effect variable (B) (directionality problem)

in bivariate studies we do not know what variable comes first

  • in the christmas light study we do not know if decorations lead to happiness, or happy people put up decorations earlier

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Internal Validity

Is there a third variable (C) that is associated with variables A and B independently? (third-variable problem)

  • if so, we cannot infer causation

other variables affecting the claim that “people who put up christmas decorations early are happier”

  • spending time with family makes you happier

  • more free time

  • more money

  • the decorations to put up

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Identify the third variable: The number of fire hydrants and the number of dogs in a city are positively correlated

dogs pee on them

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External Validity

Do the findings generalize to other people, places and times?

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Multitasking performance  vs. amount of time spent multitasking (External Validity)

Initial study was with a younger sample, replicated with older sample

<p><span style="background-color: transparent;">Initial study was with a younger sample, replicated with older sample</span></p>
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Moderator

A variable that changes the strength and direction fo the relationship

Example:

the relationship between X and Y depends on a third variable. For example, the correlation between study time and GPA might be stronger for highly motivated students and weaker for less motivated students—so motivation is the moderator.

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Identify Moderator: Recent research shows that growing up in stressful economic conditions can disrupt brain development, alter behavior and challenge emotions. But for boys the outcome is worse

GENDER

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Identify the Moderator Research shows that the number of classes college students take is strongly correlated with higher levels of stress. However. The relationship between the number of classes and stress is weak for upper-level students.

AGE/YEAR IN COLLEGE

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RQ: relationship r= -.40, 95% CI [-.14,-.61]

  1. The relationship is negative

  2. The correlation is statistically significant

  3. We can probably rule out that the relationship is zero

  1. The relationship is negative

  2. The correlation is statistically significant

  3. We can probably rule out that the relationship is zero

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<p>What makes this pattern a moderator?</p><p>a. the fact that Arizona has more winning seasons than Pittsburgh </p><p>b. the fact that Arizona games attract more fans than Pittsburgh games</p><p>c. the fact that the relationship between winning and attendance is stronger in Arizona </p>

What makes this pattern a moderator?

a. the fact that Arizona has more winning seasons than Pittsburgh

b. the fact that Arizona games attract more fans than Pittsburgh games

c. the fact that the relationship between winning and attendance is stronger in Arizona

a. the fact that Arizona has more winning seasons than Pittsburgh

b. the fact that Arizona games attract more fans than Pittsburgh games

c. the fact that the relationship between winning and attendance is stronger in Arizona

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RQ3: Which of the following will probably be plotted as a bar graph rather than a scatterplot?

a. The more conscientious people are, the more likely they get health check ups

b. The level of depression is linked to the amount of chocolate people eat

c. Students in private colleges earn higher GPAs than students in public colleges

c. Students in private colleges earn higher GPAs than students in public colleges

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Multivariate Designs

Involve more than two measured variables

  • longitudinal designs

  • multiple regression designs

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Criteria for Causal Claims

  • Covariance

  • Temporal precedence

  • Internal validity


We can approximate temporal precedence and internal validity

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Longitudinal Design

Collecting data from the same group of people over 3 different time periods

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Cross Sectional Correlations

one variable —> other variable at the same “Time” (ex: over-evaluation and narcissism both at Time 1)

CANNOT ESTABLISH TEMPORAL PRECEDENCE

<p>one variable —&gt; other variable at the same “Time” (ex: over-evaluation and narcissism both at Time 1)</p><p>CANNOT ESTABLISH TEMPORAL PRECEDENCE</p>
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Autocorrelations

Same variable over time (overvaluation at Time 1 —> Time 2 —> Time 3)

CANNOT ESTABLISH TEMPORAL PRECEDENCE

<p>Same variable over time (overvaluation at Time 1 —&gt; Time 2 —&gt; Time 3)</p><p>CANNOT ESTABLISH TEMPORAL PRECEDENCE </p>
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Cross-Lag Correlation

one variable —> another variable later (Overvaluation Time 1 —> Narcissism Time 2)

CLOSER TO ESTABLISHING TEMPORAL PRECEDENCE

<p>one variable —&gt; another variable later (Overvaluation Time 1 —&gt; Narcissism Time 2)</p><p>CLOSER TO ESTABLISHING TEMPORAL PRECEDENCE </p>
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CANNOT MAKE CAUSAL CLAIM

We are not measuring other variables so we cannot be 100% certain overvaluation is responsible for the changes in narcissism (can only be done when conducting an experiment)

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What if the Cross-lag of Narcissism Time 1 → Overvaluation Time 2 AND Overvaluation Time 1 —> Narcissism Time 2 was significant?

There would be a feedback loop between the two variables

  • Overvaluation and narcissism would be enforcing each other

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Longitudinal Studies and 3 Criteria for Causation:

Longitudinal designs can provide SOME evidence for causation by fulfilling 3 criteria

  • Covariance

  • Temporal precedence

  • Internal validity

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Why not just do an experiment?

  • In many cases participants cannot be randomly assigned to a variable

  • Can be unethical 

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How can we rule out third variables?

with MULTIPLE REGRESSION ANALYSES

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Multiple Regression

A statistical method that examines the relationship between 1IV and multiple DVs

allows researchers to:

  • asses unique contribution of each predictor

  • WHILE… controlling for others

  • controls for confounding variables

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Confounding vs. Moderating Variable

Both third variable

Confounding (threaten internal validity): external variables that influence both the study variables

  • makes it hard to understand the true relationship

Moderating: included intentionally because we want to see if it affects the relationship BETWEEN study variables

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Possible variables for exposure to sexxual TV content being associated with greater risk of pregnancy

  • lack of adult supervision

  • age

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“Control for” third variables

“Control for”: to account for other variables effects to isolate the unique impact of the main variable of interest on the outcome

for TV/Pregnancy Risk ex:

  • look at relationship with a certain age and compare it to others

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Regression Results Indicate if a ____ affects the relationship

THIRD VARIABLE

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Regression Results

  • Criterion variables (pregnancy risk)

  • Predictor variable (sexual TV content)

  • Use beta to test for third variables

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Beta

Represents the standardized coefficient in a regression analysis; it indicated the direction and strength of the relationship

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Using Beta to test for Third Variables

Interpreting beta (both p-value and CI are used to determine statistical significance)

  • can use beta to see what variable is the strongest predictor

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Using Beta to test for Third Variables: P-Value

knowt flashcard image
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Using Beta to test for Third Variables: Confidence Interval

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Can only compare beta strengths within a ___ regression table

SINGLE

ex:

  • on a smaller table —> age is a stronger predictor

  • on a bigger table —> exposure to sex on TV is a stronger predictor

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Using Beta to test for a third variable

what if beta is not significant?

ex:

  • Predictor variable: family meal frequency 

  • Criterion variable: academic success

Describing the Nonsignificant Beta of -0.01

the relationship between family meal frequency and child academic success…

  • is not significant when controlling for parental involvement

  • can be explained by the third variable of parental involvement

  • goes away when parental involvement is held constant

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term image

Beta of being black vs. other ethnicities, beta = 1.20 and p <.001 so it is significant 

  • Being a black teen is highly correlated with pregnancy risk even when the other variables are controlled for

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<p><span style="background-color: transparent;">Cognitive skills at 54 months, beta = -.05</span></p><p><span style="background-color: transparent;">What does this mean?</span></p>

Cognitive skills at 54 months, beta = -.05

What does this mean?

Cognitive skills at 54 months, beta = -.05

What does this mean?

Better cognitive skills at 54 months is not associated with political conservatism at age 18 when controlling for gender, ethnicity, SES and parenting qualities

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<p><span style="background-color: transparent;">Egalitarian parenting, beta = -.13</span></p><p><span style="background-color: transparent;">What does this mean?</span></p>

Egalitarian parenting, beta = -.13

What does this mean?

Egalitarian parenting, beta = -.13

What does this mean?

Egalitarian parenting predicts lower levels of political conservatism at age 18 when controlling for gender, ethnicity SES, authoritarian parenting and maternal sensitivity

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When interpreting Regression tables you must include:

ALL the other variables you are controlling for

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Cross-Sectional Correlations

CANNOT establish temporal precedence

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Autocorrelations

CANNOT establish temporal precedence

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Cross-Lag Correlations

CLOSER to establishing temporal precedence

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Another Multivariate EX:

Variables:

Impostorism

Sense of Belonging

Data collection time points:

  • January 2023

  • March 2023

  • May 2023

Cross-sectional correlations: Impostorism Time 1 → Belonging Time 1

Autocorrelations: same variable over time

Cross-lag correlation: one variable → other variable later 


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Why do we have so many predictors?

To control for as many variables that could potentially explain or predict college GPA

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Hypothesis: Extraversion predicts college GPA

It DOES NOT:

  • P is more than .05

  • All the other variables are predictive of college gpa (p is less than .05)

  • You can only compare betas within a single table

<p>It DOES NOT:</p><ul><li><p><span style="background-color: transparent;">P is more than .05</span></p></li><li><p><span style="background-color: transparent;">All the other variables are predictive of college gpa (p is less than .05)</span></p></li><li><p><span style="background-color: transparent;">You can only compare betas within a single table</span></p></li></ul><p></p>
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Pearson’s r

  • bivariate

  • does not control other variables

  • correlation

  • simple association

  • no multiple predictors can be included

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Beta

  • multivariate

  • controls for other variables

  • regression

  • unique predictive effect

  • multiple predictors CAN be included

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How to look for regression in Popular Press Articles

  • “Controlled for”

  • “Taking into account”

  • “Adjusting for”

  • “Considering”

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Regression ______ causation

DOES NOT ESTABLISH:

  • Multiple regression is not a foolproof way to rule out all kinds of third variables

  • Predicting pregnancy on exposure to sex on tv example 

  • Can be other variables the researchers did not include!!!!!

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Getting at Causality with Pattern and Parsimony

  • Look for the same pattern or results in multiple studies !!! (can be more confident in our findings) 

  • We want simple explanations

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Pattern + Parsimony

  1. The longer a person has smoked cigarettes, the greater at the chances of getting cancer (parsimony) 

  2. People who stop smoking have lower cancer rates than people who continue smoking

  3. Smokers cancers tend to be in the lungs and of a particular type

  4. Smokers who use filtered cigarettes have a somewhat lower rate of cancer than smokers of unfiltered cigarettes

  5. People who live with smokers would have higher rates of cancer too because of their passive exposure to the same chemicals

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Why correlational study instead of an experiement?

  • some variables cannot be assigned

  • it can be unethical

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Issue with Pattern + Parsimony in the Press

  • Journalists do not always fairly represent pattern and parsimony 

  • When journalists report only one study at a time, they are selectively presenting only part of the scientific process 

  • Journalists want to write a story to capture people’s attention

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Mediators

variables that explain the process of mechanism through which an independent predictor/variable influences a dependent/criterion variable

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<p>Mediator Ex:</p>

Mediator Ex:

Quality of social ties explains why or how the amount of deep talk is linked to well being

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Another Mediator Ex

Studying → Exam performance

  • Independent variable (IV): Hours spent studying

  • Mediator: Understanding of the material

  • Dependent variable (DV): Exam score

Explanation:
Studying more → increases understanding → which leads to better exam performance

So, understanding explains how or why studying improves exam scores.

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Mediators vs. Third Variables

Similarities:

  • Both involve multivariate research designs

  • Both can be detected using multiple regression 


Differences:

  • Third variables are external to the bivariate correlation (problematic)

  • Mediators are internal to the causal variable (not problematic)

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Mediators vs. Moderators

Mediator : WHY or HOW (how/why something happens)

Moderators: FOR WHOM or WHEN (true for everyone/not or a certain context)

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Multivariate Designs and the 4 Validities

  • Internal validity 

  • Construct validity: do variables measure what they are supposed to measure?

  • External validity: can findings be generalized to another population/group?

  • Statistical validity: p values and CI to see if findings are significant, beta for regression and r for correlation

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Claim 1: “Active sex life may lead to improved job satisfaction and engagement in work”

To understand the impact of sex on work, the researchers followed 159 married employees over the course of 2 weeks, asking them to complete two brief surveys each day. They found the employees who engaged in sex reported more positive moods the next day, and the elevated mood levels in the morning led to more sustained work engagement and job satisfaction throughout the workday

<p><span style="background-color: transparent;">To understand the impact of sex on work, the researchers followed 159 married employees <strong>over the course of 2 weeks</strong>, asking them to complete two brief surveys each day. They found the employees who <strong>engaged in sex </strong>reported more <strong>positive moods</strong> the next day, and the <strong>elevated mood</strong> levels in the morning led to <u>more sustained work engagement and job satisfaction</u> throughout the workday</span></p>
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Claim 2: “people with higher incomes spent less time socializing overall”

“People in households with higher incomes spent significantly less time with relatives and neighbors and significantly more time with friends”

Multiple Regression study

controlled for: (to isolate the effect of money on relationships)

  • age

  • race

  • gender

  • marital status

  • household size

  • city size

  • hours worked

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Claim 3: “amount of TV people watched in their your-adult years was linked to lower cognitive abilities in middle age” 

Longitudinal Study

Criterion:

  • 3 cognitive tests


Predictor variables:

  • Amount of TV

  • Age

  • Race

  • Education 

  • Alcohol use

  • BMI

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1. Why aren’t simple bivariate correlations enough to establish causation?

Simple bivariate correlations only show that two variables are related, not that one causes the other. There could be a third variable influencing both, or the direction of causation could be reversed. Because of this, correlations alone cannot establish cause-and-effect relationships.