Agent Conversion Officer - University of Brighton - Interview Preparation

Why do you want to be an Agent Conversion Officer?

role - combination of operational accuracy, relationship-building, and improving student journey

focus on process improvement and collaborative nature aligns with my strengths

What do you understand about the role of education agents?

primary point of contact for many international contacts

influence applicant’s perception of university

part of student recruitment pipeline

performance affects conversion

managing comms, monitoring KPIs, resolving issues, ensuring applicants have smooth journeys

Tell us about a time you improved a process

S - REB marks downloading process, slow and understaffed

T - Quick and competent training, lots of students, had to get through backlog

A - Redesigned excel workflow, added automated checks and data validation; freed up human-required judgement

R - Errors reduced significantly, and process approx. 20% quicker

L - Mirrors ACO responsibility to streamline processes, improve conversion processes

How would you manage competing priorities during peak periods?

by urgency & impact

current role - manage assessment cycles, student enquiries, and deadlines simultaneously

Structured task lists