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Levels of measurement
quantitative data can be classified into types or levels of measurement
Levels
Nominal
Ordinal
Interval
Nominal data
categorical data
The frequency count of a particular variable is recorded at this level of measurement
Discrete
One item can only appear in one category
Ordinal data
same properties as nominal data- a form of categorical data
Has a natural order
Does not have equal intervals between each unit
Subjective
Interval (& ratio)
numerical scales with units of equal precisely defined size
Continuous
(Ratio data is the same but has an absolute zero- it can’t go below 0)
Converting between levels of measurement
can only convert down the levels
Interval→ Ordinal - rank the order
Ordinal→ Nominal- create two or more categories
Measures of central tendency
A descriptive statistic that provides information about a ‘typical’ value for a given data set
Information us about the central (or middle) value for a data set
Essentially they are averages
each one is appropriate for a different situation
Mean
Add up all the values and divide by number of values
Can only be used with interval and ration data
Strengths of mean
most sensitive
Includes all scores in the data set
More representative
Limitations of mean
easily distorted by extreme values (outliers/ anomalous data)
Median
The middle value when the scores are arranges in ascending order
Even number- sum of two central values/2
Can be used with interval and ordinal (and ration) data
Strength of median
not affected by extreme values
Easy to calculate
Limitations of median
Less sensitive than the mean as ignores the value of the highest and lowest values
Mode
The most frequently occurring value within a data set
Nominal→ category that has the highest frequency count
Ordinal and interval data→ the data item that occurs most frequently
Strengths of mode
easy to calculate
Only one appropriate for the nominal data
Limitations of mode
very crude measure
Can have more than one
Measures of dispersion
A descriptive statistic that provides information about the spread or variation in a set of data
Tell us how far scores vary and differ from one another
Range
the arithmetic difference between the highest and lowest values in a data set
Add 1 to correct for rounding errors
Strengths of range
easy to calculate
Useful for ordinal data
Limitations of range
affected by extreme values
Doesn’t take account of the distribution of the data
Standard deviation
precise measure of the dispersion in a set of data
Tells us by how much, an average each value deviates from the mean
High SD_ not all P’s are affected by the IV in the same way- there is a lot of data variation within the data set
Low SD- values are clustered around the mean- all the P’s may have responded in a similar way
Strengths of standard deviation
precise measure of dispersion- takes all scores into account
Useful for interval data
Limitations of standard deviation
affected by extreme values
Extreme values may be ‘hidden’ within the data