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Business
A business is a decision making organisation involved in the process of using inputs to produce goods and services (outputs)
Inputs
Inputs are resources that a business uses in the production process such as labour, raw materials, etc
Outputs
Generated by the business by adding value to the inputs
Products / goods / services
Products refer to goods and services; goods are tangible ; services are intangible
entrepreneur
An entrepreneur is an individual who plans, organizes and manages a business and its operations. Successful entrepreneurs are creative, innovative and highly passionate. they search for and exploit business opportunities.
Needs
Basic necessities that people must have in order to survive, eg: water, shelter, etc
Wants
Peoples desires , eg, new phone, vacation, etc
Business functions
HR
Finance
Marketing
Operations
HR (Business function)
Responsible for managing the personnel of the business
Finance (Business function)
Responsible for managing, organizing and ensuring compliance with legal requirements and informing those interested in the fanatical position of the business
Marketing (Business function)
Identifying and responding to the needs and wants of the customers to ensure the organization’s products sell
Operations Management (Business function)
Converting raw inputs into processes and polished outputs
Primary sector
Extracting, harvesting and conservation of natural resources ; account for a large part of low income countries.
Eg; Fishing, mining, agriculture,
Secondary Sector
Manufacturing or construction; outputs are sold to customer, value is added to the raw materials; medium income countries
Eg; Clothes manufacturing
Tertiary sector
Providing services to the general population; high income countries
Eg; vacation planning, banking, etc.
Quantenary Sector
RnD , information management; high income
Eg; Pharma companies need a lot of RnD
Chain of production
Primary Production - Manufacturing - services - consumers
Entrepreneurship
describes the traits of business leaders who tend to be distinctive in their temperament, attitude and outlook , who drive the business.
Challenges to start a business
1) Lack of finance
2) Unestablished customer base
3) Cash flow problems
4) Marketing problems
5) people management problems
6) production problems
7) legalities
8) High production costs
9) poor location
10) external factors
Lack of finance (challenges to start a business)
need money for fixed assets and variable costs but banks are not willing to lend - personal assets as collateral
Unestablished customer base (challenges to start a business)
attaching customers - high marking and large amount of money - competitors are already established
Cash flow problems (challenges to start a business)
working capital - stock can’t easily be turned into cash - businesses need to pay off fixed expenses
Marketing Problems (challenges to start a business)
Business is unable to satisfy the needs of customers, leading to low sales and profitability. SMBs lack experience and know-how to duo so. Solution is to identify a niche in the market
People management problems (challenges to start a business)
lack of experience for hiring right staff - low labour productivity and low labour turnover; Owners don’t know appropriate organizational models.
Production Problems (challenges to start a business)
Overproduction and underproduction - hard to predict demand
legalities (challenges to start a business)
comply with regulations, COPPA and consumer protection, confusion and overwhelming - oversight can lead to large compensation to be paid
High production costs (challenges to start a business)
large start-up costs and cannot take advantage of economies of scale
poor location (challenges to start a business)
cheapest rent is not the best place for consumer attraction
external influences (challenges to start a business)
exogenous shocks - harmful trading environment - SMBs are more susceptible to failure
Opportunities for small businesses
GET CASH
Growth
Earning
Transference and inheritance
Challenge
Autonomy
Security
Hobbies
Private sector
owned and operated by private individuals and businesses rather than the government
Public sector
owned by gov to provide essential goods/services that would be underprovided by private sector.
Reasons for public sector activities (5)
ensure everyone has access
avoid wasteful competiton’
protect citizens and businesses
create employment opportunities
stabilize the economy
Sole Trader
an Individual who owns their personal business, runs and operates all the business functions.
Advantages of sole trader (6)
few legal formalities
profit taking
being your own boss
personalized service
privacy of business
quicker decision making
Disadvantages of sole trader
unlimited liability
limited sources of finance
high risks
workload and stress
limited economies of scale
lack of continuity
Partnership
for profit private sector business owned business owned by 2 to 20 people.
Silent/ sleeping partners
only financially involved
Deed of partnership (6)
Amount of finances contributed by each
roles, obligations and responcibilities
profit distribution
conditions for intro new partners
withdrawal of a partner
procedures foe ending a partnership
Advantages of partnership (5)
Financial strength
Specialization and division of labour
financial privacy
cost effective cuz specialization
high labour productivity
Disadvantages of partnership (4)
unlimited liability
lack of continuity
prolonged decision making
lack of harmony
Privately held companies
owned by shareholders, incorporated but cannot sell stocks on exchange
Publicly held companies
sell shares on stock exchange, owned by general publicL
limited liability companies
Owned my shareholders, incorporated so separate legal entity , limited liability
Advantages of LLMs
Raising finance
Limited liability
continuity
economies of scale
productivity
tax benefits
Disadvantages of LLCs (6)
Communication problems
Added complexities
Compliance costs
Discloser of info
Bureaucracy
loss of control
Social enterprises
Are revenue generating businesses with social objectives at the core of their operations. they use their surplus for social good rather than personal gain
for profit Social enterprises goals
to achieve social objectives
To earn a revenue in excess of their costs
For profit social enterprises benefits (3)
financial surplus to benefit society
employment opportunities
transparent and clean corporate conscience
For-Profit social enterprises - private sector
reinvest or donate surplus
ethical business practisers
need to earn a profit to survive
For-Profit social enterprises - private sector AIMS
Economic ; social ; environmental
Economic Aims
earn a profit and reinvest back into business
Social aims
benefit people in society and support less advantaged members
Environmental Aims
Protect planet by operating in a sustainable way
For-Profit social enterprises - Public sector
State owned and run in a commercial way to raise funds and provide services that may be insufficient if left to private.
Cooperatives
Owned and run by members with the common goal of creating value for themselves in a socially responsible way.
Consumer Cooperatives
Owned my customers who buy goods/services from cooperatives for personal use usually at a lower price.
Worker cooperatives
Set up, owned and organized by their employees
Producer cooperatives
Cooperatives that join and support each other to process or market their products.
Advantages of cooperatives (4)
Incentives to work
decision making power
social benefits
public support
Disadvantages of cooperatives (4)
disincentive effect like no high salaries or benefits
limited sources of finance
slower decision making
limited promotional opportunities
Not for profit social enterprise
are businesses that run in a commercial manner but without profit being the main goal.
NGO
independent of the government
not for profit
2 types of NGO
Operational and Advocacy
Operational NGO
Established from a given objective
Advocacy NGO
more aggressive approach to promote or defence a cause, striving to raise awareness and support through direct action
Vision Statement
Outline of organization’s aspirations in the future, very long term,
Mission Statement
Underlying purpose of an organization, its core values. Clearly defines and realistically achievable.
Importance of business objectives
to measure and control
to motivate
to direct
Growth (Business Objective)
Increase in sales revenue or market share; adapt to changing business environment
Profit (Business Objective)
Profit maximization is the main objective for most businesses
Protecting Shareholder Value (Business Objective)
Earning a profitable return for shareholders in a sustainable way
Ethical (Business Objective)
A business actions should inherently be considered morally correct ; ethical code of practice
Ethics
Moral principles that guide decision making strategies, considering right and wrong from society’s point of view
Advantages of Ethics (4)
Improves corporate image
increases customer loyalty
cost-cutting
Improved sales morale and motivation
Disadvantages of Ethics (4)
compliance costs
Lower profits
Stakeholder conflict
Subjective nature
Strategies
Plans of actions to achieve the strategic objectives ; allows business to reach objectives
Tactics
Short term methods to achieve organisation’s tactical objectives
Tactical Objectives (2)
Survival
Sales revenue maximization
Strategic Objectives (3)
Market standing
Image and reputation
Market share
Market standing (strategic objectives )
Presence within industry
Market share (strategic objectives )
Sales revenue as a percentage of industry’s total sales
Image and reputation (strategic objectives )
customers beliefs and perceptions
Stakeholder
Any individual , group of organization with direct interest or involvement in the operations and performance of a business.
List internal stakeholders (3)
Employees
Managers and Directors
Shareholders
Employees (Internal Stakeholders)
Strive to improve pay, working conditions, job security and career progression
Managers and Directors (Internal Stakeholders)
aim is to maximize their own benefits and other financial rewards while focusing on the long
Managers
Oversee daily operations of a business
Directors
Senior executives who have been elected by shareholders
Shareholders (Internal Stakeholders)
Have a say in how the company runs; maximize dividends and achieve capital gain
External Stakeholders (6)
Customers
Suppliers
Financiers
Pressure Groups
Competitors
Government
Customers (External Stakeholders)
Can simply choose to spend money elsewhere, want greater choice, quality and more competitive prices
Suppliers (External Stakeholders)
Regular contact with client at competitive price ; businesses try to establish good working relationships
Financiers (External Stakeholders)
Financial institutions and individual investors; generate enough profit to pay them back
Pressure Groups (External Stakeholders)
Common interest to place demands on organization to act in a certain way or make a desired change
Competitors (External Stakeholders)
Remain competitive; Benchmark performance; Be creative and innovative
Government (External Stakeholders)
Businesses act in a way that is good for the general public
Stakeholder Conflict
Reflects the differences in the varying needs and priorities of various stakeholder groups.
Remuneration
Division of profits within a business
Issues in dealing with stakeholder conflict
Type of business entity
Goals and objectives
Source and degree of power of stakeholder groups