Philippine Creative Industries and Creative Economy

Flashcards covering definitions, legislation, and emerging trends within the Philippine Creative Industries as discussed in the lecture.

Republic Act No. $11904$

Also known as the Philippine Creative Industries Development Act, it provides for the development and promotion of the Philippine creative industries and appropriates funds for this purpose.

Creative Industries

Trades involving natural or juridical persons producing cultural, artistic, and innovative goods and services originating in human creativity, skill, and talent with the potential to create wealth through intellectual property.

Philippine Creative Industries Development Council (PCIDC)

A body composed of $19$ members, including $10$ ex officio government members and $9$ private sector representatives, tasked with driving the growth of the creative industries.

Philippine Creative Industries Development Plan (PCIDP)

The strategic roadmap and framework that sets goals and strategies to achieve the vision of the Philippines becoming Asia’s Premier Creative Hub by $2030$.

Philippine Creative Industries Month (PCIM)

The annual celebration of the creative industries occurring every September.

Creative Economy

Economic activity that depends on individuals and organizations using their creativity to drive jobs, revenue, community resources, and cultural engagement.

Creative Economy (Howkins' Definition)

Key activities including advertising, architecture, art, crafts, design, fashion, film, music, performing arts, publishing, R&D, software, toys and games, television and radio, and video games.

Creative Zones

Areas designated by cities that provide special incentives for investments in businesses contributing to the essence of the community.

Graphic Design (Emerging Concepts)

Concepts such as User experience (UX) design, responsive design, motion graphics, and sustainable design.

Film and Video Production (Emerging Concepts)

Concepts such as Virtual production, $360$-degree filmmaking, interactive storytelling, and web series production.

Digital Marketing (Emerging Concepts)

Concepts such as Content marketing, influencer marketing, chatbots, and programmatic advertising.

DAW (Digital Audio Workstation)

Software techniques used in the music industry, such as Pro Tools or Ableton Live, for music production.

Video Game Development (Emerging Concepts)

Concepts such as Augmented reality (AR) games, virtual reality (VR) games, indie game development, and gamification.

Fashion Industry (Emerging Concepts)

Concepts such as Sustainable fashion, circular fashion, inclusive sizing, and digital fashion shows.