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What were the three variables in Asch's variations?
Task difficulty
Group size
Unanimity
How did the procedure change for TD?
The task of comparing lines was made harder by making them similar lengths so it was hard to distinguish between them
Conformity _____ which supports the theory of _____
Increased
Informative Social Influence (ISI)
How did the procedure change for GS?
Group sizes increased from 2 to 15 people
What were the results in levels of conformity depending on the number of confederates with one participant?
1 confederate: 3%
2 confederates: 12.8%
3 confederates: 32%
Conformity results plateaued after 3
How did the procedure change for Unanimity?
A confederate would be instructed to give the correct answer and agree with the participant
When there was even one non-conforming confederate, conformity dropped to…
5.5%
Having an ‘ally’ gives…
Social support