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learning
a systematic, relatively permanent change in behavior that occurs through experience
types of learning
behaviorism
associative
observation
classical conditioning example
dog salivating to sound of bell
behaviorism
focuses solely on observable behavior (doesn’t take into account mental processes)
behaviorism example
looking at how many times a cat hits a piece of yarn
associative learning
when an organism makes a connection between two events
classical and operant
conditioning is
the process of learning associations
observational learning
involves observing and imitating another’s behavior
observational learning example
watching how someone runs and imitating that behavior
contingency
conditioned stimulus (CS) regularly followed by unconditioned stimulus (UCS)
contiguity
time between conditioned stimulus (CS) and unconditioned stimulus (UCS)
contingency example
Pavlov rang bell (CS) and every time presented food (UCS)
contiguity example
if Pavlov rang bell and then waited 10 mins to give food, much less likely to associate bell with food (no contiguity)
phobias
little albert - watson and rayner (1920)
classical conditioning applications:
advertising
placebo effect
drug tolerance/habituation
taste aversion
generalization
conditioned responses may also appear after various new neutral stimuli that are similar to the conditioned stimuli
generalization exmaple
hearing the sound of a different bell and having the same response
discrimination
conditioned responses appear after the conditioned stimulus, but not after other conditioned stimuli
generally learned by presenting other conditioned stimuli without the unconditioned stimuli
discrimination example
Pavlov gave food to the dog only after ringing the bell and not other sounds
extinction
conditioned response weakened by presenting the conditioned stimulus without the unconditioned stimulus
extinction example
Pavlov rang the bell but did not present food - dog stopped salivating
spontaneous recovery
conditioned response reoccurs after a time delay and without additional learning
spontaneous recovery example
when Pavlov rang the bell the next day, the dog salivated
operant/instrumental conditioning
focuses on the association between behaviors and stimuli that follow them
the consequences of a behavior change the probability of that behavior’s occurance
classical conditioning
focuses on association between stimuli
Thorndike’s Law of Effect
behaviors followed by positive outcomes are strengthened and behaviors followed by negative outcomes are weakened
B.F. Skinner
used operant conditioning chamber (Skinner Box)
shaping (rewarding approximations of the desired behavior)
reinforcement
increases probability of behavior
positive reinforcement
behavior followed by addition of a desirable stimulus
negative reinforcement
behavior followed by removal of undesirable stimulus
positive punishment
behavior followed by adding undesirable stimulus
negative punishment
behavior followed by taking away desirable stimulus
learned helplessness
an organism learns it has no control over negative outcomes
types of reinforcers:
primary reinforcers
secondary reinforcers
Primary reinforcers
innately satisfying
food, water, sexual pleasure
secondary reinforcers
become satisfying through experience
learned by repeated association with a preexisting reinforcement
token economy
continuous reinforcement
behavior reinforced every time it occurs
partial reinforcement
behavior reinforced only some of the time
schedules of reinforcement
patterns that determine when a behavior will be reinforced
fixed ratio, variable ratio, fixed interval, and variable interval
fixed ratio
reinforcement follows a set number of behaviors
variable ratio
reinforcement follows an unpredictable number of behaviors
fixed interval
reinforcement follows behavior that occurs after a set amount of time has elapsed
variable interval
reinforcement follows behavior that occurs after an unpredictable amount of time has elapsed
applied behavior analysis/behavior modification
using operant conditioning principles to
change human behavior
used in a wide variety of settings
most widely used method for treating autism
spectrum disorder
four processes of observational learning
attention
retention
motor reproduction
reinforcement
cultural influences
behavior is shaped by culture
learning shaped by values, traditions, norms in a given culture
psychological constraints
mindset: fixed vs growth
how to develop a growth mindset
timing of consequences
immediate vs delayed reinforcement
immediate vs delayed punishment
obesity, smoking, alcohol
memory
retention of information/experience over time
three phases of memory
encoding
storage
retrieval
encoding: attention
automatic vs effortful encoding
encoding: attention application
note taking - handwritten better than laptops
slower writing is “deeper” - more attentive
encoding: levels of processing
shallow
intermediate
deep
shallow
physical, perceptual features
intermediate
category label
deep
meaningful, symbolic characteristics
encoding: elaboration
enhances memory
better chances of happening on one of the cues and thus finding target
only one cue leads to the target
if you don’t find the cue, never find the target
encoding: imagery
verbal code - word or label
useful for abstract ideas that don’t have an obvious image (ie. justice)
image code - detailed and distinctive
helpful for concrete images and experiences that can easily be visualized
why memory for pictures is better than memory for words
images are stored in both codes
words are stored only as verbal codes
sensory memory
detailed information in original sensory form
very brief duration
echoic (auditory) memory
iconic (visual) memory
short-term memory
limited duration (about 30 seconds)
limited capacity (7 +- 2)
memory span
number of digits a person can report back in order after a single presentation
chunking
grouping or packing information that exceeds 7+-2
rehersal
conscious repetition of information
working memory
alternative to short-term memory
“mental workbench” on which the brain manipulates and assembles information to guide understanding, decision making, and problem solving
long-term memory
relatively permanent memory that stores information for a long time
explicit long-term memory (declarative)
episodic memory
semantic memory
implicit long-term memory (nondeclarative)
procedural memory
classical conditioning
priming
declarative memory
conscious recollection of specific facts and events that can be verbally communicated
episodic
autobiographical memories
semantic
knowledge of the world
nondeclarative memory
affected by a past experience without consciously recalling it
procedural memory
skills
priming
activation of information
long term potentiation
neurons that fire together to form a connection
explicit mem brain structures
hippocampus, frontal lobes, and amygdala
implicit mem brain structures
hippocampus, temporal lobes, cerebellum
serial position effect
tendency to recall items at beginning and end of a list more readily than those in middle
cues
stimuli that help us remember
recall
recognition
encoding specificity
information present at encoding tends to be effective as retrieval cue
context-dependent memory
false memories
failure to distinguish real memories (ext source) from self-generated (int source)
autobiographical mem
lifetime periods
reminiscence bump
general events
event-specific information
emotional memories
flashbulb memories
traumatic events
repressed memories: motivated forgetting
protecting self from painful memories
ebbinghaus
forgetting curve
encoding failure
information never gets into long term memory
retrieval failure/interference theory
proactive interference
retroactive interference
proactive interference
interfering material learned before target material is
“I can’t take in any more new info”
retroactive interference
interfering material learned after target material is
“too much has happened since I studied it”
decay theory
passage of time - forgetting
does not explain all instances of forgetting
tip-of-the-tongue phenomenon
effortful retrieval of known info
can retrieve some but not all info
prospective mem
remembering to do something in the future
content: remembering what to do
timing: remembering when to do it
absentmindedness
anterograde amnesia
inability to store new information and events.
retrograde amnesia
inability to retrieve past information and events.
organize
Review course notes
Organize material
Experiment with techniques
encode
• Pay attention.
• Process information.
• Elaborate.
• Use imagery.
• Use chunking.
• Encode early and of
rehearse
• Rewrite notes.
• Talk to people.
• Test yourself.
• Ask yourself questions.
• Be good to your brain.
retrieve
use retrieval cues
breathe