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The omnivores paradox
attraction to new foods but preference to familiar food
culture
values beliefs attitudes and practices by members of your group or community
Enculturation
process by which cultural specific language and socialization uses are passed from generation to generation
Ethnicity
social identity associated w shared behavior
(food, dress, language, religion)
Acculturation
ethnic group moves into another society and adopt new values
Bicultural
new majority culture is seen as complementing vs competing with an individuals ethnicity
Assimilation
one group sheds their ethnic identity and fully merge into new culture
ethnocentric
using own values to evaluate other’s behaviours
Ethnorelativism
assumes all cultural values are equal

What are core foods, secondary foods and peripheral foods?
Core = staples in diet
Secondary = widely eaten but less frequent (meat and veggie)
peripheral = individual preference eaten sporadically
globalization vs consumerization
local to worldwide structure vs indigenous to mass produced foods
Modernization vs commoditization
muscle to fueled power vs homemade to manufactured food
Urbanization vs delocalization
rural to urban residence vs producers to consumers only
Migration vs acculturation
original to new setting vs traditional to adopted food
food selection is primarily motivated by what?
Taste
Food selection’s second most important motivation is What?
cost
the American Paradox
available and affordable foods throughout world, yet still a need for consistency and conservatism

Fastest growing ethnic groups
Asian americans, Latinx, Native hawaii, pacific islanders
how can food reveal cultural identity
shows who or who is not part of a culture due to what they eat
Flavor principles
Food preparation turns FEEDING into EATING
every part counts : prepare, cook, preserve, season