Overcoming institutional voids - Gao et al. (2017)

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Description and Tags

A reputation-based view of long-run survival

7 Terms

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Behavioural uncertainty

Can I trust the other party to keep their promise?

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Environmental uncertainty

Will external shocks disrupt the business/transaction?

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Reputation

  • Prominence

  • Perceived quality

  • Resilience



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Reputation as meta-resource

Because of its ability to activate and moderate other resources

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Defensive mechanisms

Protects the firm when something goes wrong

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Offensive mechanisms

Allow a firm to capture new business opportunities

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