2. Demand & Supply

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Last updated 6:00 PM on 10/7/26
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49 Terms

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Demand

The amount of a good consumers are willing and able to buy at different prices.

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Quantity demanded

The specific amount consumers are willing and able to buy at a particular price.

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Law of demand

As price increases, quantity demanded decreases, holding other factors constant.

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Supply

The amount of a good producers are willing and able to sell at different prices.

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Quantity supplied

The specific amount producers are willing and able to sell at a particular price.

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Law of supply

As price increases, quantity supplied increases, holding other factors constant.

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Demand shift

A change in demand caused by something other than the good's own price.

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Supply shift

A change in supply caused by something other than the good's own price.

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Demand increases

The demand curve shifts right; equilibrium price and quantity generally increase.

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Demand decreases

The demand curve shifts left; equilibrium price and quantity generally decrease.

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Supply increases

The supply curve shifts right; equilibrium price generally decreases and quantity increases.

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Supply decreases

The supply curve shifts left; equilibrium price generally increases and quantity decreases.

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Normal good

A good for which demand increases when income increases.

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Inferior good

A good for which demand decreases when income increases.

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Substitutes

Goods that can be used in place of each other.

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Complements

Goods that are typically used together.

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Movement along demand curve

A change in quantity demanded caused by a change in the good's own price.

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Movement along supply curve

A change in quantity supplied caused by a change in the good's own price.

19
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Demand

The amount of a good consumers are willing and able to buy at different prices.

20
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Quantity demanded

The specific amount consumers are willing and able to buy at a particular price.

21
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Law of demand

As price increases, quantity demanded decreases, holding other factors constant.

22
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Supply

The amount of a good producers are willing and able to sell at different prices.

23
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Quantity supplied

The specific amount producers are willing and able to sell at a particular price.

24
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Law of supply

As price increases, quantity supplied increases, holding other factors constant.

25
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Demand shift

A change in demand caused by something other than the good's own price.

26
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Supply shift

A change in supply caused by something other than the good's own price.

27
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Demand increases

The demand curve shifts right; equilibrium price and quantity generally increase.

28
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Demand decreases

The demand curve shifts left; equilibrium price and quantity generally decrease.

29
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Supply increases

The supply curve shifts right; equilibrium price generally decreases and quantity increases.

30
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Supply decreases

The supply curve shifts left; equilibrium price generally increases and quantity decreases.

31
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Normal good

A good for which demand increases when income increases.

32
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Inferior good

A good for which demand decreases when income increases.

33
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Substitutes

Goods that can be used in place of each other.

34
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Complements

Goods that are typically used together.

35
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Movement along demand curve

A change in quantity demanded caused by a change in the good's own price.

36
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Movement along supply curve

A change in quantity supplied caused by a change in the good's own price.

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Total revenue formula

Total Revenue=Price×Quantity\text{Total Revenue} = \text{Price} \times \text{Quantity}

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Inelastic demand

A condition where quantity demanded changes relatively little in response to a change in price.

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Elastic demand

A condition where quantity demanded changes significantly in response to a change in price.

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Unit elastic demand

A condition where price changes result in no change to total revenue.

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Total revenue test

A method used to determine price elasticity of demand by observing how total revenue changes when price changes.

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Price and revenue with inelastic demand

Price and total revenue move in the same direction.

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Price and revenue with elastic demand

Price and total revenue move in opposite directions.

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Price increase with elastic demand

Total revenue decreases.

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Price decrease with elastic demand

Total revenue increases.

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Price increase with inelastic demand

Total revenue increases.

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Price decrease with inelastic demand

Total revenue decreases.

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Same direction in the total revenue test

Price and total revenue move together, indicating that demand is inelastic.

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Opposite direction in the total revenue test

Price and total revenue move inversely, indicating that demand is elastic.