Tourism

Regional Tourism

Tourism that takes place within a particular geographical region.

SADC

Southern African Development Community.

Main aims of SADC

Economic development, regional integration, cooperation between member states, peace and security, poverty reduction, improve quality of life, and sustainable development.

Foreign exchange

The conversion of one country’s currency into another country’s currency.

Foreign currency

Currency belonging to another country.

Exchange rate

The value of one currency compared with another currency.

Currency appreciation

When a currency increases in value compared with another currency.

Currency depreciation

When a currency decreases in value compared with another currency.

Multiplier effect

The repeated circulation of tourism spending through the economy, creating additional income and economic activity.

Direct effects

Money spent directly by tourists on tourism products/services.

Indirect effects

Tourism businesses spend money on suppliers and other businesses.

Induced effects

Tourism employees spend their income/wages.

Customer care

The way a business treats, assists, and communicates with customers.

Good customer care traits

Friendly, helpful, respectful, professional, patient, efficient, with good communication.

Needs of foreign tourists

Safety and security, accommodation, transport, food, accurate information, currency exchange, good communication, reliable services, cultural understanding.

Language barrier

Difficulty communicating because people speak different languages.

Ways to overcome language barriers

Multilingual staff, translation services, translation apps, simple language, signs, symbols/pictures, multilingual brochures, clear written information.

Victoria Falls

A landmark shared by Zambia and Zimbabwe.

RETOSA

Regional Tourism Organisation of Southern Africa, responsible for promoting and marketing Southern Africa as a tourism destination.

Strong rand

Means South Africa is expensive for foreign tourists.

Weak rand

Indicates South Africa is cheaper for foreign tourists.