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What is good customer service?
Providing customers with a positive experience and effective support.
What is product knowledge?
Knowledge about the products being sold.
Why is product knowledge important?
It helps businesses provide good customer service.
What is customer engagement?
Creating a positive experience for the customer.
What are post-sales services?
Services provided after a sale.
What are examples of post-sales services?
User training, help lines and servicing.
What is one benefit of good customer service?
Increased customer satisfaction.
How can good customer service affect customer loyalty?
It can increase customer loyalty.
How can good customer service affect customer spending?
It can increase customer spend.
How can good customer service affect profitability?
It can increase profitability.
What is one danger of poor customer service?
Dissatisfied customers.
How can poor customer service affect reputation?
It can cause a poor reputation through word of mouth.
How can poor customer service affect revenue?
It can reduce revenue.
Why is good customer service important?
It can increase satisfaction, loyalty, spending and profitability.
What is the sales process?
The process involved in selling products or services to customers.
How can ICT advances improve customer service?
Through websites, e-commerce and social media.
How can websites improve customer service?
They can help businesses provide information and services to customers.
How can e-commerce improve customer service?
It allows customers to interact and purchase through digital channels.
How can social media improve customer service?
It allows businesses to engage with customers digitally.