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attention
process of focusing on specific features of the environment or on certain thoughts or activities
selective attention
excluding other features of the environment
limited attention
in capacity and timing
overt and covert attention
we can decide to attend to information but some information automatically grabs out attention
two types of attention
selective and divided
selective attention definition
ability to focus on one message and ignore all others
selective attention: case in point
we do not attend to a large fraction of the information in the environment
research on selective attention
focuses on filtering out some information and promoting other information for further processing
dichotic listening
one message is presented to the left ear and another to the right ear
participant shadows one message to ensurew they are attending to the message
question: can we completely filter out the message to the unattended ear and attend only to the shadowed message?
results of dichotic listening
participants could not report the content of the message in unattended ear
knew the message and the speaker
the unattended ear is being processed at some level
cocktail party effect
breadbent’s filter model
early selection model
evidence for late selection
after meaning has been established; McKay
Treisman’s attenuation theory
intermediate selection model
Broadbent’s filter model; early-selection model
filters message before incoming information is analyzed for meaning
sensory memory (Broadbent’s Filter Model)
holds all incoming information for a fraction of a second; transfers all information to next stage
filter (Broadbent’s Filter Model)
identifies attended message based on physical characteristics; only attended message is passed on to the next stage
flow diagram of Broadbent’s filter model of attention
messages → sensory memory → filter → detector → memory
detector (Broadbent’s Filter Model)
processes the information received to determine the meaning of the message
short-term memory (in terms of Broadbent’s filter model)
receives output of detector; holds information for 10-15 seconds and may transfer to long-term memory
what couldn’t Broadbent’s model explain?
how did participant’s name get though
participants can shadow meaningful messages that switch from one ear to another
effects of practice on detecting information in unattended ear
evidence for late selection
selection of stimuli for final processing may not occur until after information has been analyzed for meaning
McKay evidence for late selection
in attending ear, participants heard ambiguous sentences
in unattended ear, participants heard biasing words
Triesman’s attenuation theory; intermediate-selection model
attended message can be separated from unattended message early in the information-processing system; selection can also occur later
attenuator (Treisman’s Attenuation Theory)
replaces filter; analyzes incoming message in terms of physical characteristics, language, and meaning
attended message is let through the attenuator at full strength
unattended message is let through at a much weaker strength
directionary unit (Treisman’s Attenuation Theory)
contains words, each of which have thresholds for being activated
words that are common or important have low thresholds
uncommon words have high thresholds
flow of Treisman’s attenuation theory
messages → attenuator → directionary unit → to memory
spelke et al. (divided attention)
enables people to simultaneously do two things that were difficult at first; after hours of practice participants could read and categorize dictated words simultaneously
schneider and shiffrin (divided attention)
divide attention between remembering target and monitoring rapidly presented stimuli
varied mapping condition
same stimulus can sometimes be a target and sometimes a distractor
participants never achieved automatic processing
consistent mapping condition in divided attention
target would be numbers and distractors would be letters; over time participants became able to divide their attention
automatic processing
occurs without intention and only uses some of a person’s cognitive resources
stroop effect
name of the word interferes with the ability to name the ink color; cannot avoid paying attention to the meanings of the words
varied mapping condition
rules changed from trial to trial; used with schneider and shiffrin
controlled processing
participants paid close attention and their search was slow and controlled
strayer and johnston
pursuit tasks with green and red lights; had a dual-task portion that had radio or cellphone usage
studies on cellphones supports the theory that impairment comes from …
internal cognitive engagement
inattentional blindness
a stimulus that is not attended is not perceived, even though a person might be looking directly at it
stimulus salience
areas that stand out and capture attention; bottom-up process; depends on characteristics of the stimulus
how salient are colors and motion?
highly
scene schema
knowledge about what is contained in typical scenes; help guide fixations from area to area
eye movements are determined by …
task
location based covert attention
moving attention from one place to another
precueing in covert attention
directing attention without moving the eyes
participants respond faster to a light at an expected location than at an unexpected location; even when eyes kept fixed
location based
moving attention from one place to another
object based
attention being directed to one place on an object
Egly et al
participants saw two side-by-side rectangles followed by a target cue
reaction time fastest when target appeared where indicated OR when target appeared in same rectangle
feature integration theory flow
objects → preattentive stage; analyze into features → focused attention stage; combine features → perception
preattentive stage
automatic, no effort, unaware of process, object analyzed into features
treisman and schmidt
participants report combination of features from different stimuli
illusory conjugations occur because features are free floating
focused attention stage
attention plays key role
features are combined
patients with balint syndrome
inability to focus attention on individual onjects; high number of illusory conjunctions reported
feature integration theory
mostly bottom up processing; top-down processing influences processing when participants are told what they would see
physiology of attention
enhances neural responding; processing is distributed across large # of areas in the brain