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Biological Perspective
Focuses on how biology influences behavior (e.g., brain, neurotransmitters).
Evolutionary Perspective
Looks at how evolution and natural selection shape behavior.
Psychodynamic/Psychoanalytic Perspective
Emphasizes unconscious drives and early experiences (Freud’s theories).
Behavioral Perspective
Studies observable behavior and its causes (classical/operant conditioning).
Humanistic Perspective
Focuses on free will, self-actualization, and human potential (Maslow, Rogers).
Cognitive Perspective
Examines mental processes like memory, thinking, and problem-solving.
Social-Cultural Perspective
Looks at how society and culture affect behavior.
Confirmation Bias
Tendency to search for information that confirms one's beliefs.
Hindsight Bias
Believing after an event that you "knew it all along."
Overconfidence
Being more confident than correct in judgments.
Experimental Method
Used to explore cause and effect by manipulating variables.
Independent Variable (IV)
The variable that is manipulated.
Dependent Variable (DV)
The variable that is measured.
Confounding Variable
A variable that could interfere with results.
Random Assignment
Randomly placing participants into control/experimental groups to reduce bias.
Experimental Group
Receives the treatment.
Control Group
Does not receive the treatment (used for comparison).
Deception
Used to ensure the study's integrity without revealing too much to participants.
Placebo Effect
When participants show improvement simply because they believe they are receiving treatment.
Single Blind
Participants don’t know which group they’re in.
Double Blind
Neither participants nor researchers know who is in which group.
Correlation
Measures the relationship between two variables.
Positive Correlation
Both variables increase together (+1).
Negative Correlation
One variable increases, the other decreases (-1).
No Correlation
No relationship between variables (0).
Illusory Correlation
Perceiving a relationship that doesn't exist.
Correlation ≠ Causation
Just because two things are related, doesn’t mean one causes the other.
Case Study
An in-depth analysis of an individual or group.
Naturalistic Observation
Observing behavior in its natural setting.
Meta-Analysis
Combining results from multiple studies.
Sample
A subset of the population being studied.
Population
The entire group of people you're interested in studying.
Representative Sample
A sample that accurately reflects the population.
Random Sample
Everyone in the population has an equal chance of being selected.
Convenience Sampling
Selecting people who are easy to access.
Sampling Bias
Occurs when the sample is not representative.
Generalizability
The extent to which study results apply to the population.
IRB
Oversees research to ensure ethical guidelines are followed.
Informed Consent
Participants must agree to the study knowing all the risks.
Informed Assent
Parental consent for minors in research.
Protection from Harm
Ensuring participants are not harmed.
Right to Withdraw
Participants can leave the study at any time.
Confidentiality
Participants' information must remain private.
Debriefing
Explaining the study's purpose to participants afterward.
Mean
The average score.
Median
The middle score in a set.
Mode
The most frequently occurring score.
Range
The difference between the highest and lowest scores.
Standard Deviation
How spread out the scores are.
Normal Curve
A bell-shaped curve representing data distribution.
68-95-99.7 Rule
Percentage of data falling within 1, 2, and 3 standard deviations from the mean.
Positive Skew
More low scores, tail on the right.
Negative Skew
More high scores, tail on the left.
Bimodal
Two peaks in the data set.
Scatterplot
A graph that shows the relationship between two variables.
Correlation Coefficient
A statistical measure of the strength and direction of a relationship between two variables.
Statistical Significance
Indicates whether the results are due to chance.
Effect Size
Measures the strength of the relationship between variables.
Psychological Approaches
Each approach explains behavior from different angles.
Experimental vs Non-experimental Methods
Experiments involve manipulating variables; non-experimental methods observe relationships without manipulation.
Independent vs Dependent Variables
IV is what you change, DV is what you measure.
Random Assignment Importance
Helps reduce bias and create equal groups.
Experimental vs Control Groups
Experimental gets treatment, control does not.
Deception and