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Numerical
Quantitative research is largely defined by taking this type of measurement
Survey
This type of methodology uses close-ended questions
Can be self-administered, administered in person, or administered over the phone
Secondary Data Analysis
This type of research makes use of data that was originally collected for some other purpose'
This design might be the only way to gain access to some types of information
Typically involves measures with well established reliability and validity
Likert Scale
This is another name for a type of feeling thermometer often used to rate subjects’ opinions or attitudes
True/Classic Experiment
Quantitative methodology using both random selection of participants into a sample and random assignment of participants into both control and treatment groups
Best used when treatment is ethical and within the researcher’s control
Example:
Relationship between children’s self control and adult
Ceteris Peribus
Latin phrase meaning “all things being equal”
Quasi-Experimental Design
Methodology is often used to look at cause and effect relationships where it may be unethical to apply the treatment in question
No random selection or assignment of participants
Typically participants are matched or self-controlled
Example:
Relationship between child abuse and adult criminal behavior
Natural Experiment
Methodology might be used to look at cause and effect relationships where it may be impractical to apply the treatment in question
No random assignment or selection of participants
Treatment happens naturally “naturally” or beyond the researcher’s control
Example:
Impact of a law on rates of crime
Probability
Way of describing the general behavior of random events in the aggregate
Confederate
This is a person (ex: assistant or paid actor) that is “in” on the experiment and often helps to administer the treatment condition through deception
Types of Quantitative Research (2)
Observational and Experimental
Issues for Researchers to Consider in Developing Good Survey Questions
Making all responses exhaustive and mutually exclusive
Means brain storming responses and checking categories
Avoiding double barreled questions, which asks two questions as one
Keeping all questions short, quick, and clear
Should be easily understood by a 7th grader
Avoiding bias wording
Like using the halo effect
Question Type Experiments Typically Focus On
Explanatory ones focused on cause and effect relationships
Quantitative Research is Best Used For…
Research questions involving counts of behavior, public opinion, or sensitive issues
Non-Equivalent Groups Design (Quasi-Experimental)
Involves matching participants in both the control and experimental groups on key factors