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35 Terms

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Manipulation of the independent variable

In an experiment on the effects of writing on health, instructing participants to write about traumatic or neutral experiences.

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Random assignment

Placing participants into experimental and control groups randomly to avoid bias.

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Experimental control

Ensuring factors other than the independent variable do not influence the experiment's outcome.

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Experimental group

Receives the variable being tested; Control group:Does not receive any treatment.

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Post-test only control group design

Measures the dependent variable after manipulating the independent variable.

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Pre-test/post-test control group design

Measures the dependent variable before and after manipulating the independent variable.

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Factorial design

Studying two or more independent variables in a single experiment.

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2 x 2 factorial design

Design with 2 independent variables, each with 2 levels.

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Field experiment

Conducted in a natural setting, allowing observation of behavior in real-life situations.

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Internal validity

Ensures that the independent variable, not other factors, is responsible for the outcome.

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External validity

Generalizing experimental findings to other settings, populations, and time periods.

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Selection bias

Present when variables are not randomly assigned, influencing the study's outcome.

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Reactive measurement effects

Participants alter behavior when aware of being observed, threatening external validity.

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Manipulation checks

Procedures to confirm the intended effect of manipulating the independent variable.

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Surveys

Research method using close-ended questions to gather quantitative data from a large sample.

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Description

Presenting data to provide an overview of observations.

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Explanation

Exploring causal relationships between factors.

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Cross-sectional survey design

Collecting data at a single point in time.

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Longitudinal survey design

Collecting data from the same individuals over multiple time points.

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Face-to-face data collection

Direct interaction with respondents to gather information.

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Web-based data collection

Administering surveys online, cost-effective but may introduce biases.

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Probability sample

Allows statistical inferences about the broader population.

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Survey limitations

Sampling bias, poor question design, and response bias.

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Low response rate

Leads to non-representative samples and compromises survey validity.

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Principles for good survey questions

Clarity, relevance, unbiased, specificity, consistency, and sensitivity.

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Ethnographic Research

Involves facilitating trust, access, credibility, insider perspectives, and ethical conduct to enhance data validity and reliability.

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Reflexivity

Researchers reflect on how their characteristics and experiences influence the research process, crucial in qualitative research for understanding biases.

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Rich Data Collection

Ethnography provides rich and detailed data, holistic understanding, contextual sensitivity, flexibility, and insider perspectives.

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Time Intensive

Ethnography can be time-consuming, as seen in the Calarco study where observations were conducted for around 2 years.

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Interviews

Research method involving open-ended questions, flexibility, and aiming to yield rich information on participants' experiences.

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Semi-Structured Interview

An interview with specific objectives but some interviewer freedom, like having set questions but adapting based on responses.

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Focus Group

Research method where a group discussion is moderated to collect data, allowing observation of social interactions but adding reactivity.

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Interview Coding

Analyzing interview data by sorting responses into categories represented by words, an example of inductive logical reasoning.

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Ethnographic Observation vs

Ethnography provides direct interaction and detailed information, while interviews allow in-depth conversations.

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Combining Methods

Combining interviews and observations in a study can provide a comprehensive understanding of the data and maximize findings.