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Prototypes
The best or most typical example of a mental category or concept
Schemas
Framework to understand stuff
Assimilation
To fit in, adapt with the others
Accomodation
To change (C-Accomodation)
Algorithms
A guaranteed way to get an answer
Heuristics
Strategy to solve problems, “short cut”
Representativeness Heuristic
Judgements based on stereotypes (perceptual set)
Availability Heuristic
Overestimating the probability of something based on recent memories
Mental Set
When you only look at things one way and can’t think of it in another way
Functional Fixedness
Can’t think of another use for something
Priming
Exposure to one stimulus triggers related thoughts, feelings, and emotions.
Framing
The way that an issue, question, or choice is presented that can influence someone’s thinking
Gambler’s Fallacy
Cognitive bias that past random events influence the probability of future outcomes
Cognitive Bias
Error in thinking when our brain tries to simplify complex information using heuristics to make fast judgements; however, it can skew judgement, perception, and memory.
Sunk-cost Fallacy
Cognitive bias when someone continues something because they’ve already put money, time, and effort into it.
Creativity
Ability to make things up and imagine fictional events. Includes routine problem solving, novel ideas, sudden problem solving, and artistic expression.
Divergent Thinking
Cognitive process where someone comes up with unique and creative solutions to a simple problem.
Convergent Thinking
Narrowing down ideas, solutions, or data to find the best possible answer.