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Aim
test if memory is reconstructive + whether people store/retrieve information according to expectations formed by cultural schemas - if memory of a story is distorted by previous knowledge
Sample
20 British participants (7 men, 13 women)
Not told the aim of the study- believed they were being tested on accuracy of recall
Procedure- task
Participants read the story to themselves twice. First reproduction 15min later and further reproductions without a set interval
Recall methods;
Repeated reproduction; reproducing story after a short time and do so again repeatedly over days, weeks, months or years. Same person recalling
Serial reproduction; recalling story and repeating it to another person. New version shown to another person, then recalled. Repeated
Results
Participants overall preserved the order of events + main themes
However, participants changed the story as they recalled it from early to later stages;
→ became shorter (through omission) - 7/20 omitted the title
→ 10/20 transformed the title. Other transformations such as canoes → boats, hunting seals → fishing
No significant difference between both conditions; both changed the story
Conclusions
Accuracy is an exception rather than a norm for memory; a lot of the story was rationalized to fit the participants’ own culture and material was changed to be more acceptable/common.
Reconstructive memory explained by schema theory; remembering is an active process where information is changed to fit existing schemas (distortion) and become conventional/coherent
Strengths
HIGH EV; has mundane realism unlike most previous research (recalling stories vs nonsensical syllables/letters
APPLICABILITY; RM/S theory can be applied to explain how memories are categorized and interpreted, so they can be distorted when recalled.
APPLICABILITY; to real-life situations such as on eyewitness testimonies to show that people don’t always recall accurately
Limitations
LOW PV; narrow cultural representation- 20 British participants. reduced generalizability to other cultures/the wider population
RELIABILITY; procedure was not standardized, such as intervals for recall - harder to compare results, less consistent.
APPLICABILITY; Other studies show memory can be accurate in personally important moments. E.g recalling “something black came out of his mouth” because it is unusual; wrong to suggest that all memories are inaccurate/affected by schemas. reduced applicability to explain accuracy of memory
Conclusion
Despite the study lacking certain aspects of generalizability / standardized procedures,
it is still reliable & supported by many other studies that produced the same results supporting Bartlett’s conclusions about reconstructive memory