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Long-Term Memory
Episodic memories
encodes, stores, and retrieves memories of our personal experiences
conceived of as context dependent memory
there are also hippocampal dependent memories
can be thought of as mental time travel
tied to your experiences specifically
Semantic memory
encodes, stores, and retrieves information concerning knowledge of the world
ex: what is a duck?, what is the capital of australia?
independent of learning context (can’t remember where you learned the specific information
hippocampus damage may not affect semantic memory
Explicit Memory
conscious awareness
episodic, semantic, working memory
Implicit Memory
not consciously aware pf
amnesia
Nickerson & Anderson
conducted study on pennies and remembering
Elaborative Processing
Involves creating additional information that relates and expands on what it is that needs to be remembered
Levels of Processing
Craik and Lockhart (1972)
Memory byproduct of level of processing performed at encoding
Level of processing leads to different memories
Shallow → poor memory
Deep → better memor
Shallow processing
Shallow processing→ the most basic (visual form) to phonology (how it sounds/rhymes with)
Deep processing
elaborate process, such as its meaning
self-referencing effect
Memory is better when we relate the information to ourselves specifically
Rogers, Kuiper & Kirker (1977)
linking to be learned info to personally relevan tinformation about oneself creates strong encoding
Generation Effect
memory is better when we generate associations ourselves than when we simply read or see them
Retrieval Process
a progression from one or more retrieval cues to target through associative connections
Retrieval cues
bits of information about the target memory that guide the search
Memory trace
the particular memory we’re seeking