Value Proposition & Business Models

Vocabulary flashcards covering core concepts of value proposition design and business models based on the lecture material.

Value Proposition

A clear statement of why a customer should choose a product or service.

Customer Segment

A specific group of customers with similar needs or characteristics.

Customer Job

Something a customer is trying to accomplish, solve, or achieve.

Pain

A problem, frustration, risk, or obstacle experienced by the customer.

Gain

A benefit or positive outcome the customer wants.

Product-Market Fit

The degree to which a product effectively meets the needs of a target market.

Business Model

The logic for how an organization creates, delivers, and captures value.

Revenue Stream

The way a business earns money from customers or other sources.

Cost Structure

The major costs involved in operating the business model.

Key Resources

The important assets needed to make the business model work.