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social comparison theory
evaluate our abilities, beliefs and understanding of ourselves to other people
upward social compasrison
comparing yourself to someone who is better than you
downward social comparison
comparing yourself to someone who is worse than yourself
enlightenment effect
where we learn about a theory/concept and it changes our real world behavior
Halo effect
when someone has one positive trait we assume that they have many positive traits
self fulfilling prophecy
when you believe something will happen, you change your behavior making it more likely it will happen
chameleon effect
mimic those around us
components
what makes up an attitude
dimensions
things that come with an attitude
affective
behavioral
cognitive
strength
how strong an attitude is
accessibility
which can your mind think about the easiest
ambivalence
hold both negative and positive feelings towards one object
source
who is trying to change the attitude
reciever
the person whos attitude is trying to be changed
message
what they say or show to you to change your attitude
channel
the way they are giving the message to the receiver
cognitive dissonance
discomfort caused by holding conflicting beliefs or behaviors
self perception theory
we don’t know much about our attitudes, but learn what our attitudes are by observing our behavior
impression management
attempting to control how others percieve us
elaboration likelihood model (ELM)
Persuasion occurs through either careful thinking (central route) or superficial cues (peripheral route).
Foot-in-the-Door
Getting agreement to a small request increases compliance with a larger one later.
Door-in-the-Face
A person is more likely to agree to a smaller request after refusing a larger one.
attribution
Explanation for why behavior occurs.
stable attribution
Cause is permanent.
unstable attribution
Cause is temporary.
Internal Attribution
Behavior caused by personal characteristics.
External Attribution
Behavior caused by situational factors.
Individualism
Emphasis on personal achievement and independence.
collectivism
Emphasis on group goals and relationships.
Fundamental Attribution Error
Overestimating personal causes and underestimating situational causes in others' behavior.
Defensive Attribution Error
Blaming victims to maintain belief that bad events won't happen to us.
Stereotypes
Oversimplified beliefs about a group.
Subtyping
Creating exceptions to preserve stereotypes.
Perceptual Confirmation
Interpreting evidence to support existing beliefs.
Illusory Correlation
Perceiving a relationship that does not actually exist.
Adaptive Conservatism
Tendency to maintain existing beliefs despite contradictory evidence.
Out-Group Homogeneity
Seeing members of other groups as more alike than they really are.
Variability Hypothesis
Belief that one's own group is more diverse than other groups.
Contact Hypothesis
Positive contact between groups reduces prejudice.
Superordinate Goals
Shared goals requiring cooperation between groups.
Common Knowledge Effect
Groups focus on information everyone knows.
Social Loafing
Reduced effort when working in a group.
Group Polarization
Group discussion strengthens initial opinions.
Groupthink
Pressure for consensus overrides critical thinking.
Deindividuation
Loss of self-awareness within a group, increasing impulsive behavior.
Conformity
Changing behavior to match a group.
Asch Line Study
Demonstrated strong pressure to conform.
Informational Influence
Conforming because others seem correct.
Normative Influence
Conforming to gain approval or avoid rejection.
Unanimity
Greater conformity when everyone agrees.
Co-Conspirator
A dissenter who reduces conformity.
Group Size
Larger groups generally increase conformity.
Anonymity
Reduced accountability can increase conformity.
Compliance
Changing behavior after a direct request
Obedience
Following orders from authority figures.
Milgram Study
Showed high levels of obedience to authority.
Closeness
Obedience decreases when authority is farther away.
Legitimate Authority
Recognized authority increases obedience
Prestige
Higher-status institutions increase obedience
Depersonalized Victim
Obedience increases when victims are unseen.
Defiant Models
Seeing others resist reduces obedience.
Intimacy
Emotional closeness.
Passion
Physical attraction and excitement.
Commitment
Decision to maintain a relationship
Matching Hypothesis
People tend to pair with similarly attractive others.
Facial Symmetry
Balanced facial features are generally viewed as attractive.
Attitude Alignment
Attraction increases with shared beliefs.
Proximity
Physical closeness increases attraction.
Relational Aggression
Harm through social manipulation or exclusion.
Physical Aggression
Harm through physical force.
Hostile Aggression
Aggression driven by anger
Instrumental Aggression
Aggression used to achieve a goal
Stanford Prison Experiment
Demonstrated how social roles influence behavior.
Kin Selection
Helping relatives increases survival of shared genes.
Reciprocal Altruism
Helping others with expectation of future help
Empathy-Altruism Hypothesis
Empathy produces genuine helping behavior.
Darley & Batson (1973)
People in a hurry are less likely to help.
Bystander Effect
Presence of others decreases helping
Social Responsibility Norm
Belief that people should help those in need.
Cognitive Miser
Person who conserves mental effort by using shortcuts.
Inductive Reasoning
Moving from specific observations to general conclusions.
Deductive Reasoning
Applying general rules to specific cases.
Syntax
Rules governing sentence structure.
Grammar
Overall system of language rules
Genie
Feral child whose case highlighted critical periods for language.
Homesign
Self-created sign system among deaf individuals without formal language exposure
Symbolic
Words represent objects or ideas.
Generative
Infinite messages can be produced.
Structured
Language follows organized rules
Semantics
Meaning of words and sentences
Denotation
Literal dictionary meaning.
Connotation
Emotional or cultural meaning
Sociocultural Theory
Language develops through social interaction.
Behaviorist Theory
Language learned through reinforcement and imitation.
Nativist Theory (Chomsky)
Humans are biologically prepared for language.
Language Acquisition Device (LAD)
Innate mechanism for learning language.
Interactionist Theory
Language develops through both biology and social experience.