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Verbal communication includes...
-conversational tone, easy to understand language, pauses to check for understanding
- important for relaying information to pt, combo nonverbal and verbal comm is important
Passive listening style
Hearing bu tnot fully paying attention and little/no participation in conversation
Active listening style
Hearing, paying attention, showing understanding with affirmations and , asking specific questions
interactive/collaborative listening style
-actively listening, reflecting, problem solving, and giving feedback
-builds a rapport, more engaging for the PT and pharm., more info gained on both sides
-more involved and listener asks questions and suggestions etc
barriers to active listening
distractions, selective listening, inability to concentrate, fatigue (listeners fatigue)
Active listening examples
using the patient's own words, responding empathetically
Iceberg effect with passive, active and collaborative listening
-- active and passive, the patients questions and concerns are not fully addressed
-interactive listening forms deeper meaning below the surface
About Nonverbal Comms
-complex mix of behaviors, and environmental interactions, that are shown to a person
-non vocalized
-more than half of all communication
-hard to interpret w/o audible cues
Characteristics of Nonverbal Comms
Mirror effect, hard to fake, some pts rely exclusively on this, variability leads to misinterpretation.
*cultural factors chan affect interpretation of cues
7 elements of nonverbal comm.
-kinesics
-chronemic (time)
-proxemics (space)
-Oculesics (eyecontact)
-haptics (touch)
-objetics (physical objects)
-vocalics (voice speaking)
proxemics
use and structure of space and how ppl interact with their space and physical distance between others
intimate space
reserved for close and personal relationships and is most protected.
when people invade this space a person might feel anger, and anxious
personal space
more comfortable, casual conversations
social space
typical spacing in pharmacy practice, may need to reduce distance when bringing up sensitive topics however should avoid taking a patients intimate space
Public space
greater than 12 ft reserved for when ppl are speaking in a group,
chronemics
use of time, willingness to wait, influenced by culture, nature of the situation, psychosocial factors, interpersonal relationships, more waiting = more value reduces negative feeling about wait
oculesics
use of direct eye contact shows interest, attention, gauges truthfulness and emotions,
-culture values eye contact differently
-amount depends on PT response to it
haptics
touch; communicates care, reduces tension and improves rapport. touch differs between culture and depends on emotional context, relationship between individuals, and how comfortable individuals are in using touch
-too much = demeaning, touch used instead of verbal expressions, dont use if pt is uncomfortable with it, should be used carefully
objectics
use of objects in comm. clothes, name tags, chairs, medication information on boxes
vocalics
use of voice, tone and pitch and emphasizing certain words over others, important for phone conversations, can be taken seriously or seriously (sarcastic vs not)
Environmental factors effecting nonverbal communications
Decor, private consultation areas, colors, prescription counters, professional attire, appearance of pharmacy, related discussion objectics on
Distracting factors to nonverbal communication
lack of eye contact, looking at pt info, leaflets, having >1 convos happening at the same time, chewing gum, having patients sign a log while talking or explaining something.
Pharmacist nonverbal language
use of nonverbal cues can affect how comfortable and respected a patient feels during counseling.
-Concern → attentive facial expression, leaning slightly toward the patient, appropriate eye contact
Aggravation/frustration → sighing, crossed arms, impatient facial expressions, looking away
Disgust/disapproval → grimacing, shaking your head, judgmental expressions
Interest → eye contact, nodding, facing the patient, open posture, actively listening
nonverbal language for effective Pt counseling
smiling and friendly, direct/ non continuous eye contact, open and warm physical gestures, appropriate distancing, align position free of barriers, professional appearance
Pt- nonverbal behaviors
pharmacist should be aware of pt, cultural differences, body movement, facial expressions
empathy
the ability to sense others emotions, and to imagine what the other person might be thinking or feeling
- done w/o judging
- does not mean you have to agree with a person
- must understand what a person might be felling
steps in the process to showing empathy
motivation, attention, empathetic responding, trust, further exploration of thoughts and feelings --- active process and difficult
problems with empathy
cheap empathy, not listening, forcing interpretation, empathizing at the surface level and not with deeper issues, discounting pt feelings, generalizing
cheap empathy
a superficial, low-effort expression of understanding or concern that lacks genuine commitment, sacrifice, or follow-through
generalizing
"alot of people go through that" "happens to every one", makes the patient feel not as seen as they should be
How to express empathy
Major and slight paraphrasing, repeating back, framing
major paraphrasing
restate/summarize the deeper meaning of what the patient said.
slight paraphrase
Repeat the patient's basic message using slightly different words.
Framing
How something is presented has influence on the choices the patient makes about information
empathy in pharmacy
-understanding, appreciating, and responding to needs of others
-genuine concern for patients welfare
-verbal and nonverbal
-must not lose sight of the obligation to be empathetic regardless of situation
1) assessing needs of Pt
2)Pharmacist then has to respond appropriately
Behavioral change
Transition from past to new behavior, involves changing patient knowledge, beliefs, and attitudes about the past and new behaviors
(smoking, drinking, diet change, exercise)
Rxns to change
fear, depression, anger, blame, excitement, joy, scape goating, feeling alone, guilt.
Barriers to change talk.
-Lack of confidence and understanding about the change and what needs to happen
-inability to see the benefit and lack of involvement, complacency
- change is no longer possible,
Transtheoretical model of change (TTMC)
various approaches and theories to change, model is useful to determine how ready one is for change and how to intervene and assist in an individual making the change, an evolving cycle and cyclical process
5 stages of TTMC
1) precontemplation- not thinking about changing any time soon
2) contemplation- considering changing but not yet
3) preparation- getting ready to change soon
4) action- in the process of change
5) maintenance - changed already but keeping up with change
Precontemplation
not thinking about changing in the next 6 months, pt might not be aware on the need to change, never tried change, pros of old behavior out weight the cons
Dos and donts of precontemplation
do.. advise change, noninvasive questions, raise awareness of health consequence, empathy, dont make decision for the patient
Dont... persuade, cheer lead, tell the pt how bad the behavior is in a judging way
precontemplation: dramatic relief
becoming upset or emotional at the information
precontemplation: consciousness-raising
gaining and thinking about information that is relevant to ones health maintenance behaviors
contemplation
considering change,
-aware that change is needed and of benefits of change
-struggle with ambivalence of change
-low self efficacy
-high perceived temptations to stay the same
Goal at each stage of TTMC
move the patient to the next stage in the process and engage in the new behavior at maintenance
Dos and dont with contemplation
do... advise change, provide info, reasons for change,empathy, motivation, self evaluation, encouragement
Dont... apply action oriented interventions
5 R's of increasing motivation
relevance, risk, reward, roadblock, repetition
contemplation: social liberation
noticing that others in their environment are also making the change
contemplation: environmental re-evaluation
recognizing the harmful effects of not taking care of ones self physically, psychologically or socially
contemplation: self-re-evaluation
evaluation of ones attitude towards healthy vs unhealthy behaviors
preperation
ready for the change, patients aware of benefit and need of change, ready to take action, beginning to set goals and motivate self
dos of preparation
do... praise awareness and readiness, assess history of current and past behavior, assess history of previous efforts to change behavior, talk about strategic approaches to change
Strategies to support new behaviors : cognitive
review commitment to change and positive self talk and reinforcement
Strategies to support new behaviors: behavioral
use of cues and reminders, monitoring, rewards, social support
to let slip, slide
brief moment where a person strays from their target behavior. It does not mean the entire effort or progress has failed.
Action
actively engaging in target behavior for 6 months, high relapse risk, pt has changed and is practicing
dos of action
praise progession, evaluate current attempt to change, ask about social support, ID temptations and encourage alternate behaviors
relapse prevention
encourage new behavior, promote commitment and discuss benefits of new behavior. congratulate success and provide support
Action: reinforcement management
rewarding oneself or being rewarded by others for healthy nehaviors
Action: stimulus control
altering/ manipulating the environment to remove cues that trigger relapses in the behaviors and introducing cues to facilitate healthy behaviors
action: counterconditioning
developing and engaging in new healthy behaviors to take the place of a behavior
Maintanence
pt remains vulnerable to relapse: engages in the behavior for 6 months
DOs of maintenance
congratulate continued success, offer advice for relapse prevention, encourage alternate behaviors, positive reinforcement
counseling change
Routinely ID behavioral targeting for change. advise Pt to engage in the new behavior, asses stage at each interaction. tailor intervention messages (be a good listener, minimal intervention in absence of time for more intensive intervention), arrange a follow up
Motivational interviewing
Complements TTMC, negotiates behavior change with a patient, helps make a cmmitment to change. Pts are ambivalent to change, unaware that change is needed, misinterpret seriousness of the situation
Background of MI
alternate approach to substance abuse other than direct confrontation.,
-non-confrontational practice became standard
shows empathy, genuineness, and unconditional positive reward
MI application examples
substance abuse addictions, gambling addictions, childhood obesity, HIV risk behaviors, medication adherence, impulse buying, pain
MI structure (FRAMES)
F-- feedback
R--responsibility
A--advice
M--menu of options
E--empathetic style
S--support self efficacy

Feedback
Ask and provide personalized feedback
-ask permission to share results, provide risk level and meaning
-describe health, social, legal, or psychological risks associated with at risk use
-educate pt on harmful interactions
Responsibility and Advising
advice to reduce or quit use, ask permission to share about lower risk use
Menu of change options
Go through options, draw on past successes and support self efficacy, explore chalenges, affirm ideas and support self efficacy
Enhance motivation and elicit change talk by empathy and supporting self talk
utilize pro/con, change rulers, and contrast with lower number (scale of 1-10) and reinforce positive and help envision change
Referral to treatment (SBIRT)
Active linking of pts to resources when needed (state/town services, healthcare, federal, local)
SBIRT
S- screening
B I- brief intervention
R T- referral to treatment
Barriers to SBIRT
discomfort with the process, lack of privacy and confidentiality concerns, systemic approaches to ensure universal or targeted screening, lack of time and reimbursement, inadequate knowledge of referral programs and insurance coverage
Facilitating SBIRT
--Train pharmacists and integrate it into core workflow and documentation systems,
--engage with other staff, work with local community and insurance programs to ID referral programs
MI (motivational interviewing)
client centered directive method for enhancing intrinsic motivation to change by exploring and resolving ambivalence
Motivation...
the key to change, fluctuating, interactive, can be modified, the providers style influences the patient motivation
4 parts of MI
--collaboration/partnership
--acceptance and autonomy
--compassion
--evocation
collaboration/partnership
MI is done FOR or WITH someone not ON or TO someone, in partnership, change does not happen alone and provider and pt need eachother
acceptance and autonomy
be accepting of what the pt brings, no judgement, empathize with pt, freedom of choice, acknowledge strength and efforts
compassion
the wish to see others free from suffering actively promote the pts welfare to give priority to the pts needs,
evocation
providers goal is to call on the pts ability to make change with their own strength, providing positive reinforcement
OARS
Open-ended questions
Affirmations
Reflective listening
Summaries
Open-ended questions
questions that allow respondents to answer however they want
Affirmations
Positive statements about character strengths. positive messages from providers to pts
Reflective Listening
Listening to the client and then repeating, in your own words, what you think the client is telling you. allows for clarification
change talk DARN CAT
Desire
Ability
Reason
Need
Commitment
Activation
Taking steps
Change Talk
Talk that reflects movement of the person toward behavior change.
Sustain talk
Talk that represents and predicts movement away from change.
Readiness Ruler
A visual analog scale used with patients to assess their willingness for changing their behaviors.
MI strategy: life style
● Discussing patient's lifestyle from their perspective
● What does patient view healthy vs.unhealthy in his/her life? What aspectsneed to be changed?
MI strategy: typical day
Helps to tailor a dosing regimen to fit pt routines and improve medication ue
Goal of SBIRT
to identify and effectively intervene with those who are at moderate or high risk for psychosocial or health care problems related to their substance use.
Screening (SBIRT)
quickly assesses the severity of substance use and identifies the appropriate level of treatment-- ask two or more screening questions to ID substance use (ask frequency and concern)
Brief interventions (SBIRT)
-Conversation to motivate patients who screen positive to consider healthier decisions (e.g.cutting back, quitting, or seeking further assessment).
-nonjudgemental, or confrontational, directive, enhances motivation
-provide personalized feedback from screening results and state conccern
screening results
when positive move on to "brief intervention" of SBIRT
when negative give pt positive reinforcement but do not discuss further
Asynchronous telehealth
store-and-forward technology that collect images and data to be transmitted and interpreted later
synchronous telehealth
real-time aidio or video comms that connect the provider and the patient from different locations