Marine Pollution
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Last updated 8:00 AM on 5/7/23
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6 Terms
1
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customer journey
Understanding the ________ is important in understanding the job to be done.
2
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Ansoff Matrix
________: market penetration, product development, market development, diversification.
3
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Marketing mix
product, price, place, promotion
4
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Value co-creation
value from use, goods are appliances for creating value
5
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Ansoff Matrix
market penetration, product development, market development, diversification
6
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Jobs-to-be-done theory
people buy products to get a job done
